A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Ahmed, Tamjid
Άλλοι συγγραφείς:	Haque, Shamim Ehsanul
Μορφή:	Internship report
Γλώσσα:	English
Έκδοση:	Brac University 2024
Θέματα:	Antiseptic liquid Sales statistics Brand executives Consumer purchasing behaviour Consumer behavior Advertising Marketing
Διαθέσιμο Online:	http://hdl.handle.net/10361/23682

Παρόμοια τεκμήρια

Daraz and 11.11- How it impacts on consumers purchase behavior
ανά: Habib, Hafsa
Έκδοση: (2024)

Evaluating consumer purchasing behavior for Shawpno’s pet foods
ανά: Anzum, Humayra
Έκδοση: (2024)

Consumer behavioral intention on purchasing Omera LPG
ανά: Khan, Md. Javed
Έκδοση: (2019)

A study of the impact of electronic marketing on consumer’s purchasing behavior
ανά: Nizam, Md. Rashed
Έκδοση: (2018)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
ανά: Mamun, Md. Abdullah Al
Έκδοση: (2018)

Consumer behaviour in a week /
ανά: Cave, Susan, 1949-
Έκδοση: (2001)

The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
ανά: Sultana, Jesmin
Έκδοση: (2024)

Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study
ανά: Ullah, G. M. Shafayet, κ.ά.
Έκδοση: (2016)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
ανά: Saquib, Mohammad Nazmus
Έκδοση: (2024)

Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
ανά: Ahona, Annan Masum
Έκδοση: (2024)

Advertising and the mind of the consumer : what works, what doesn't, and why /
ανά: Sutherland, Max
Έκδοση: (2010)

The COVID-19's influence on customer purchasing behavior at foodpanda Bangladesh: New challenges and opportunities.
ανά: Mehzabin, Mubasshira
Έκδοση: (2024)

Consumers' behavior towards telecommunication operators’ services in Bangladesh
ανά: Hasin, Munira
Έκδοση: (2021)

How digital marketing is helping Radhuni to attract more consumers and create more awareness for their brand
ανά: Chowdhury, Sunzid
Έκδοση: (2024)

Contemporary issues in marketing and consumer behaviour /
ανά: Parsons, Elizabeth
Έκδοση: (2009)

Consumer behavior /
ανά: Hoyer, Wayne D.
Έκδοση: (1999)

Understanding the consumer /
ανά: Szmigin, Isabelle
Έκδοση: (2003)

Consumer behavior /
ανά: Hoyer, Wayne D.
Έκδοση: (2009)

Impacts on consumer behavior through online video advertisement
ανά: Bhuiyan, Anisul Islam
Έκδοση: (2021)

Consumer behavior & marketing strategy /
ανά: Peter, J. Paul
Έκδοση: (2010)

Consumer behavior : buying, having, and being /
ανά: Solomon, Michael R.
Έκδοση: (2011)

Analysis and determination of consumer behavior on digital marketing
ανά: Masherafi, Nishat Rahman
Έκδοση: (2023)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
ανά: Rahman, Md. Zubair
Έκδοση: (2021)

Relationship of loyalty programs with customers’ purchase quantity and frequency
ανά: Islam, Ariful
Έκδοση: (2024)

Consumer behavior : concepts and applications /
ανά: Loudon, David L.
Έκδοση: (1993)

Effective advertising : understanding when, how, and why advertising works /
ανά: Tellis, Gerard J., 1950-
Έκδοση: (2004)

Understanding the consumer /
ανά: Parameswaran, M G.
Έκδοση: (2003)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
ανά: Khondokar, Golam Ishtiaq
Έκδοση: (2017)

Effect of digital media on consumer purchasing decision
ανά: Siddique, Rudmila
Έκδοση: (2017)

Consumer behavior : buying, having, and being /
ανά: Solomon, Michael R.
Έκδοση: (2002)

Consumer behavior : building marketing strategy /
ανά: Hawkins, Del I.
Έκδοση: (2004)

Exploring the psychological factors of consumer purchase behavior in Bangladesh on the adoption of digital payment apps
ανά: Karmaker, Samanta, κ.ά.
Έκδοση: (2024)

The influence of eco-label knowledge and trust on pro-environmental consumer behaviour in an emerging market
ανά: Taufique, Khan Md Raziuddin, κ.ά.
Έκδοση: (2018)

The unmanageable consumer /
ανά: Gabriel, Yiannis, 1952-
Έκδοση: (2006)

A study on factors affecting the distribution of Square Pharmaceuticals Products in Bangladesh: a case study of Square Pharmaceuticals PLC
ανά: Turna, Kazi Tasmia Mahmud
Έκδοση: (2024)

Consumer behavior & marketing strategy /
ανά: Peter, J. Paul
Έκδοση: (2005)

Customers-purchase decision: a study on Aamra Networks Limited
ανά: Sarker, Brototi
Έκδοση: (2021)

Analyzing distribution strategies of ACI-Colgate based on retailers feedback
ανά: Bari, Md. Safiul
Έκδοση: (2018)

Services marketing and branding strategies of Englishplz Limited
ανά: Morshed, Zarif
Έκδοση: (2024)

Correlation between consumer attitude and market opportunities for green products in Bangladesh
ανά: Costa, Chowa Francisca
Έκδοση: (2023)