Thorough branding strategy analysis of Nestlé Dairy Brands in Bangladesh

Thorough branding strategy analysis of Nestlé Dairy Brands in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Ferdosi, Kazi Humaira
Άλλοι συγγραφείς:	Haque, Md. Mahmudul
Μορφή:	Internship report
Γλώσσα:	English
Έκδοση:	Brac University 2024
Θέματα:	Branding strategy Organizational growth Consumers understanding Nestlé Bangladesh Branding (Marketing) Organizational change Consumers' behavior > Moral and ethical aspects
Διαθέσιμο Online:	http://hdl.handle.net/10361/23667

Παρόμοια τεκμήρια

Services marketing and branding strategies of Englishplz Limited
ανά: Morshed, Zarif
Έκδοση: (2024)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
ανά: Rahman, Md. Zubair
Έκδοση: (2021)

Raising awareness on necessity of consuming milk daily through branding activations
ανά: Akhter, Saif
Έκδοση: (2024)

Consumers perspective of Kazi Farms Kitchen’s frozen food safety
ανά: Salahuddin, Md Tasnim Bin
Έκδοση: (2024)

Shoppers study of ACI Pure Salt
ανά: Uddin, Moin
Έκδοση: (2017)

The contribution of brand equity in the working capital management of Maggi from Nestle Bangladesh
ανά: Islam, Aminul
Έκδοση: (2023)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
ανά: Khan, Zahidur Rahim
Έκδοση: (2023)

Brand promotion and successful marketing strategies of Dabur
ανά: Sheikh, Lipon
Έκδοση: (2018)

Walton Hi-Tech Industries' Memorandum of Understanding as a Strategy for Employer Branding
ανά: Raha, Afsara Tasneem
Έκδοση: (2022)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
ανά: Rahman, Adrita
Έκδοση: (2022)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
ανά: Saquib, Mohammad Nazmus
Έκδοση: (2024)

Islamic marketing ethics and its impact on brand love in Shahjalal Islami Bank
ανά: Ahmed, Faria
Έκδοση: (2023)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
ανά: Khondokar, Golam Ishtiaq
Έκδοση: (2017)

Employer branding of Daraz Bangladesh Ltd.
ανά: Chowdhury, Sreejon
Έκδοση: (2021)

Analyzing distribution strategies of ACI-Colgate based on retailers feedback
ανά: Bari, Md. Safiul
Έκδοση: (2018)

The sales strategies and branding practices of Yellow by Beximco
ανά: Huq, Redwana
Έκδοση: (2017)

Consumer’s brand switching tendency inside telecommunication industry
ανά: Adila, Fariha Noor
Έκδοση: (2024)

Effectiveness of employee branding and Youth initiatives at Nestlé Bangladesh Limited (NBL)
ανά: Tabassum, Faizava Nawshin
Έκδοση: (2022)

Brand awareness and brand perception of ‘Mr. Cookie’
ανά: Pranto, Mehbub Hossain
Έκδοση: (2019)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
ανά: Priyanka, Afsary Adiba
Έκδοση: (2016)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
ανά: Aurin, Shenjuti Mahmud
Έκδοση: (2022)

Consumer acceptance of online stores in bricks and clicks e-commerce : factors influencing consumer acceptance of online stores' in the bricks and clicks e-commerce approach /
ανά: Chowdhury, Fazley Elahi
Έκδοση: (2012)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
ανά: Ahmed, Tamjid
Έκδοση: (2024)

Global brand power : leveraging branding for long-term growth /
ανά: Kahn, Barbara E.
Έκδοση: (2013)

The brand image analysis in customer satisfaction of MyBL app
ανά: Redwan, Nusrat
Έκδοση: (2024)

Marketing and Brand Communication of SEBL | DX Group
ανά: Bin Azad, Kazi Zonaid
Έκδοση: (2023)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
ανά: Neehal, Saber Hossain
Έκδοση: (2024)

Corporate branding : concept and cases\
Έκδοση: (2005)

The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
ανά: Sultana, Jesmin
Έκδοση: (2024)

A journey to become the top financial brand focusing on integrated marketing communication
ανά: Ferdous, Muhammad Nayeem
Έκδοση: (2017)

Designing for brand consistency across social media: challenges and strategies at Wonderif
ανά: Srabani, Simeen
Έκδοση: (2024)

Branding across borders : a guide to global brand marketing /
ανά: Gregory, James R.
Έκδοση: (2002)

A report on shaping branding: a comparative analysis of gactors influencing branding in Kenya and the USA- a case study of Square Pharmaceuticals Ltd.
ανά: Saswatee, Reevu
Έκδοση: (2024)

Memorandum of understanding as an employer branding tool for Walton Hi-Tech Industries PLC
ανά: Md. Arifin Doha, Akhond
Έκδοση: (2022)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
ανά: Mamun, Md. Abdullah Al
Έκδοση: (2018)

Customer experience and satisfaction with Suzuki motorbikes in comparison to premium Indian and Chinese Motorcycle brands.
ανά: Ahmed, Iftekhar
Έκδοση: (2019)

Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel
ανά: Khan, Sadman Sakib
Έκδοση: (2024)

Branding and communication mix of Transcom Beverages Ltd
ανά: Arefin, Sajid
Έκδοση: (2024)

Re-branding strategy of Prime Bank Limited & how it ensures organizational sustainability
ανά: Tasnim, Sarah
Έκδοση: (2020)

A deep dive into the branding strategies of Daraz Bangladesh Limited
ανά: Zaman, A K M Naeem
Έκδοση: (2019)