The influence of store cleanliness and POSM branding on revenue generation: learnings from a project with a major furniture brand

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Bibliografske podrobnosti
Glavni avtor:	Shafat, K.M. Asif Muznabeen
Drugi avtorji:	Mamoon, Mahreen
Format:	Internship report
Jezik:	English
Izdano:	Brac University 2024
Teme:	Research-driven marketing Marketing agency Laissez faire leadership Emergent strategy Store cleanliness POSM Marketing
Online dostop:	http://hdl.handle.net/10361/23603

Podobne knjige/članki

The success of BATA stores densely depend on choosing location
od: Labonno, Lutfunnaher Ahmed
Izdano: (2018)

Trade Marketing activities of Transcom Beverages Limited
od: Rabbi-ar-Rahman
Izdano: (2024)

Promotional strategy to enhance the brand awareness of Alibaba Door & Furniture
od: Afreen, Sadia
Izdano: (2018)

The effect of POSM tools on users’ acceptability of bKash
od: Binte Ali, Nabila
Izdano: (2023)

Reasons- why ACI Limited should start B2B online store for consumer brand
od: Anam, S. M. Shad-E-
Izdano: (2018)

Journal of Product & Brand Management

Marketing practice of the brand “Savlon”
od: Aric, MD. Samiul Hasan
Izdano: (2023)

Promotional strategy to enhance the brand awareness of Alibaba Door & Furniture
od: Afreen, Sadia
Izdano: (2019)

Branding across borders : a guide to global brand marketing /
od: Gregory, James R.
Izdano: (2002)

Using marketing mix to launch a new bike brand in the market
od: Ahmed, Jawad
Izdano: (2019)

Brand acceptance of Quadque Technologies Limited
od: Islam, Md. Shahidul
Izdano: (2024)

Brand activation in below the line marketing
od: Sutirtha, Shafiqul Islam
Izdano: (2012)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
od: Neehal, Saber Hossain
Izdano: (2024)

Impact of digital marketing on brand awareness
od: Haq, Navid Alvi
Izdano: (2024)

Brand attributes that leads to increase in brand loyalty
od: Hoque, Farha Adiba
Izdano: (2021)

Branding and communication mix of Transcom Beverages Ltd
od: Arefin, Sajid
Izdano: (2024)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
od: Chowdhury, Shakib Ahamed
Izdano: (2024)

Conventional marketing vs. digital marketing: a study on Partex Furniture Limited
od: Fahim, Mashfique Faisal
Izdano: (2020)

Brand awareness and brand perception of ‘Mr. Cookie’
od: Pranto, Mehbub Hossain
Izdano: (2019)

Inside Aarong: marketing activities of an ethical brand
od: Khalid, Labib Ishmam
Izdano: (2018)

Marketing and Brand Communication of SEBL | DX Group
od: Bin Azad, Kazi Zonaid
Izdano: (2023)

A report on shaping branding: a comparative analysis of gactors influencing branding in Kenya and the USA- a case study of Square Pharmaceuticals Ltd.
od: Saswatee, Reevu
Izdano: (2024)

Impact of digital marketing on brand awareness
od: Mahmud, Frahim
Izdano: (2017)

Data driven marketing and its implications: a case study on TAAGA and Noir Clothing
od: Shadab, S.M.
Izdano: (2024)

BTL marketing and its impact on brands a case study on Analyzen Bangladesh Ltd
od: Rongon, Iffat Ara
Izdano: (2021)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
od: Rahman, Adrita
Izdano: (2022)

Factors generated via experiential marketing and itseffect on building brand equity
od: Al Noor, Md. Dayan
Izdano: (2019)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
od: Ashraf, Zayed
Izdano: (2024)

How SOFTWIND TECH helps to expand brand image
od: Fatema, Sayeda Kaniz
Izdano: (2018)

Why a brand should do digital marketing - a study on Bangladesh market
od: Khan, A. A. MD. Niaz Murshed
Izdano: (2017)

Brand awareness and business development through digital marketing
od: Hossain, Md Amir
Izdano: (2018)

Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry
od: Bhuiyan, A.K.M. Akibuzzaman
Izdano: (2023)

Corporate branding : concept and cases\
Izdano: (2005)

The impact of digital marketing in building customer relationship and brand promotion
od: Khan, Sanzeeda Islam
Izdano: (2020)

A deep dive into the branding strategies of Daraz Bangladesh Limited
od: Zaman, A K M Naeem
Izdano: (2019)

Brand building and management
od: Faruque, Md. Golam
Izdano: (2019)

Study onthe use social media for marketing of brands
od: Nawar, Fairooz
Izdano: (2017)

Islamic marketing ethics and its impact on brand love in Shahjalal Islami Bank
od: Ahmed, Faria
Izdano: (2023)

A comparative study and mother brand influence on determining the consumer perception of diet coke and diet pepsi: a UK market perspective
od: Islam, Md. Tamzidul
Izdano: (2016)

Use of digital marketing in brand building efforts
od: Habib, Imran
Izdano: (2016)