Exploring the factors affecting the purchase decisions of customers in online marketing in Bangladesh

Exploring the factors affecting the purchase decisions of customers in online marketing in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Niloy, Abid Hasan
مؤلفون آخرون:	Leung, Larry Sau K
التنسيق:	Internship report
اللغة:	English
منشور في:	BRAC University 2024
الموضوعات:	Marketing Digital marketing Purchase decision Training & Development Sales marketing Online marketing Internet marketing
الوصول للمادة أونلاين:	http://hdl.handle.net/10361/23528

مواد مشابهة

The influence of digital marketing communication on consumer purchasing decisions in a pandemic (COVID-19)
بواسطة: Ayon, Sadman Sakib
منشور في: (2024)

Impact of digital sales marketing and traditional sales marketing on the purchase decision process in the software industry
بواسطة: Akter Ria, Mst. Sadia
منشور في: (2024)

Dependence on social media in the Bangladesh market industry
بواسطة: Islam, Shayanton
منشور في: (2022)

How Digital marketing works on pandemic
بواسطة: Bin Fazal, Shah Md. Rifat
منشور في: (2023)

Exploring digital marketing in Bangladesh: content creation and visualization
بواسطة: Zaman, Sabby
منشور في: (2017)

Online shoe purchasing trend in Bangladesh
بواسطة: Zibran, Mohammed Fuad
منشور في: (2018)

Critical analysis on digital marketing strategy of multipurpose financial society project management to identify gaps and recommended solution.
بواسطة: Jahan, Humayara Rownak
منشور في: (2019)

How local FMCG’s are transforming their trade marketing strategy with the power of digital marketing provided by TEN’s 360
بواسطة: Lodi, Adib Bin Samsad
منشور في: (2024)

Analyzing KCCL’s position in the Digital Age
بواسطة: Hossain, Muhit
منشور في: (2023)

How Small Businesses are changing their Traditional Marketing Strategy with Digital marketing provided by TEN’s 360?
بواسطة: Ove, Riaz Uddin
منشور في: (2023)

Role of social media marketing in expanding the business of student overseas consultancy firm: A study on PFEC Global
بواسطة: Alam, Khadiza
منشور في: (2023)

Online marketing strategies of Daraz Bangladesh
بواسطة: Faisal, Ahmad
منشور في: (2019)

Facebook ads have a greater hold on digital marketing of Bangladesh: An observational study on Wavemaker Bangladesh
بواسطة: Hossain, Md. Shakawat
منشور في: (2023)

Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry
بواسطة: Bhuiyan, A.K.M. Akibuzzaman
منشور في: (2023)

Report on an enriching experience at Astute Horse
بواسطة: Karim, Raihana
منشور في: (2024)

Online marketing strategy for ACI Foods Limited
بواسطة: Jahan, Nushrat
منشور في: (2019)

Developing content strategy of Airtel across digital platforms
بواسطة: Jahan, Mashrufa
منشور في: (2024)

Evaluating consumer purchasing behavior for Shawpno’s pet foods
بواسطة: Anzum, Humayra
منشور في: (2024)

The impact of Social Media on Lead Generation
بواسطة: Khan, Maisha Maliha
منشور في: (2022)

Application of online marketing techniques and concepts to develop the social media marketing strategy for Impact Hub Dhaka
بواسطة: Mahtab, Tanvir
منشور في: (2022)

Prospects, challenges, and the impact on customer relationships of digital marketing in Bangladesh
بواسطة: Mohtasin, Sadman
منشور في: (2022)

How digital marketing impacts motorcycle industry in Bangladesh
بواسطة: Ibdita, Ahmed Alvee
منشور في: (2024)

Effective digital marketing implementation to reimburse effect of Covid-19 on tourism industry and Opatrip.com
بواسطة: Islam Adib, Md. Rafiul
منشور في: (2023)

Digital marketing in Bangladesh
بواسطة: Nath, Nayan Kumar
منشور في: (2019)

The future marketing aspect of Facebook in Bangladesh
بواسطة: Ansary, Asif
منشور في: (2022)

Impacts on consumer behavior through online video advertisement
بواسطة: Bhuiyan, Anisul Islam
منشور في: (2021)

Importance of digital marketing services for healthcare professionals in the context of Bangladesh
بواسطة: Mishra, Tanmoy
منشور في: (2018)

Digital marketing plays the vital role to fulfill customer satisfaction: A study on Analyzen Bangladesh Ltd.
بواسطة: Khan, Nusrat Jahan
منشور في: (2023)

Influence of digital marketing: connecting customers digitally with Symphony mobile
بواسطة: Rahman, SK. Moinur
منشور في: (2022)

Opportunities and delimitations of “Online on Demand Home Services marketplace” in Dhaka, Bangladesh
بواسطة: Zaman, Raisa Tasneem
منشور في: (2019)

Customers-purchase decision: a study on Aamra Networks Limited
بواسطة: Sarker, Brototi
منشور في: (2021)

Business development activities through digital marketing of Orange Business Development Ltd.
بواسطة: Zahid, Zafreen
منشور في: (2024)

An evaluation on business model of Ten's 360 and the impact of Digital Marketing on the restaurant business of Bangladesh
بواسطة: Jacaria, Md. Julficar
منشور في: (2023)

Strategies of digital marketing at Yamaha Motorcycle Bangladesh and factors contributing to the success of campaigns
بواسطة: Hossain, Kazi Tahmid
منشور في: (2024)

Entrepreneurship in digital marketing industry
بواسطة: Yasin, Maher
منشور في: (2018)

Factors affecting customer purchase decision of Transom electronic product
بواسطة: Gazi, Salauddin
منشور في: (2017)

Conventional marketing vs. digital marketing: a study on Partex Furniture Limited
بواسطة: Fahim, Mashfique Faisal
منشور في: (2020)

Dependence on social media in the Bangladesh market industry
بواسطة: Monira, Sayeda Sirajum
منشور في: (2023)

Exploring the world of digital advertising at X Solution
بواسطة: Ahamed, Sharzil
منشور في: (2019)

The opportunity of digital marketing in Golpo Communications
بواسطة: Hoque, Minhazul
منشور في: (2019)