The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Dettagli Bibliografici
Autore principale: Chowdhury, Shakib Ahamed
Altri autori: Khan, Tanzin
Natura: Internship report
Lingua:English
Pubblicazione: BRAC University 2024
Soggetti:
Social media marketing
Brand loyalty
Brand trust
Internet marketing
Online social networks
Social marketing
Accesso online:http://hdl.handle.net/10361/23511

Accesso online

http://hdl.handle.net/10361/23511

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