The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Библиографические подробности
Главный автор:	Chowdhury, Shakib Ahamed
Другие авторы:	Khan, Tanzin
Формат:	Internship report
Язык:	English
Опубликовано:	BRAC University 2024
Предметы:	Social media marketing Brand loyalty Brand trust Internet marketing Online social networks Social marketing
Online-ссылка:	http://hdl.handle.net/10361/23511

Схожие документы

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
по: Neehal, Saber Hossain
Опубликовано: (2024)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
по: Mamud, Dewan Seam
Опубликовано: (2024)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
по: Pal, Shrabanee
Опубликовано: (2019)

Customer engagement on social media to improve brand loyalty
по: Hasan, Md.Alif
Опубликовано: (2024)

The effect of advertising awareness on brand equity in social media
по: Jabin, Siddiqua Mahe
Опубликовано: (2022)

Impact of social media on effectiveness of brand promotion (Garnier Bangladesh)
по: Mehdi, Sakib
Опубликовано: (2019)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
по: Mazumder, Avranil
Опубликовано: (2024)

Impact of social media marketing in BRAC Bank
по: Raihan Dipto, Md. Hasin
Опубликовано: (2023)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
по: Saquib, Mohammad Nazmus
Опубликовано: (2024)

Ideal social media marketing communication strategies for ISP industries of Bangladesh
по: Hossain, Md. Abir
Опубликовано: (2024)

Designing for brand consistency across social media: challenges and strategies at Wonderif
по: Srabani, Simeen
Опубликовано: (2024)

The impact of digital marketing in building customer relationship and brand promotion
по: Khan, Sanzeeda Islam
Опубликовано: (2020)

Brand attributes that leads to increase in brand loyalty
по: Hoque, Farha Adiba
Опубликовано: (2021)

Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
по: Sajjan, Timothy
Опубликовано: (2021)

Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry
по: Bhuiyan, A.K.M. Akibuzzaman
Опубликовано: (2023)

Impact of digital marketing on brand awareness
по: Haq, Navid Alvi
Опубликовано: (2024)

Impact of digital marketing on brand awareness
по: Mahmud, Frahim
Опубликовано: (2017)

A deep dive into the branding strategies of Daraz Bangladesh Limited
по: Zaman, A K M Naeem
Опубликовано: (2019)

Brand awareness and business development through digital marketing
по: Hossain, Md Amir
Опубликовано: (2018)

Consumer’s brand switching tendency inside telecommunication industry
по: Adila, Fariha Noor
Опубликовано: (2024)

Brand awareness and brand perception of ‘Mr. Cookie’
по: Pranto, Mehbub Hossain
Опубликовано: (2019)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
по: Neha, Tafriha Kamrul
Опубликовано: (2024)

Branding across borders : a guide to global brand marketing /
по: Gregory, James R.
Опубликовано: (2002)

Marketing and Brand Communication of SEBL | DX Group
по: Bin Azad, Kazi Zonaid
Опубликовано: (2023)

The influence of social media platforms and different content formats on brand Image and customer acquisition
по: Rifat, Amin Ahamed
Опубликовано: (2024)

Branding and communication mix of Transcom Beverages Ltd
по: Arefin, Sajid
Опубликовано: (2024)

The effectiveness of an FMCG Company’s employer branding practices: Can social media be used to generate better hires?
по: Tanha, Esha Alam
Опубликовано: (2023)

Developing content strategy of Airtel across digital platforms
по: Jahan, Mashrufa
Опубликовано: (2024)

Marketing practice of the brand “Savlon”
по: Aric, MD. Samiul Hasan
Опубликовано: (2023)

Corporate branding : concept and cases\
Опубликовано: (2005)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
по: Ashraf, Zayed
Опубликовано: (2024)

How social media platforms earn revenues for telecommunication companies - a perspective from X Solutions Limited
по: Ador, Fahim Shahriar
Опубликовано: (2021)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
по: Rahman, Adrita
Опубликовано: (2022)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
по: Khan, Zahidur Rahim
Опубликовано: (2023)

Raising awareness on necessity of consuming milk daily through branding activations
по: Akhter, Saif
Опубликовано: (2024)

Implementations of Interactive discussions with customers to put incentives and increasing of sales along with brand loyalty
по: Al Mehdi, Abdullah
Опубликовано: (2023)

Impact of media in growing brand
по: Tabinda, Faraiba Farnan
Опубликовано: (2016)

Branding and product positioning of networking solution of Thakral Information Systems Pvt. Ltd
по: Islam, Kazi Faisal
Опубликовано: (2019)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
по: Aurin, Shenjuti Mahmud
Опубликовано: (2022)

The impact of Social Media on Lead Generation
по: Khan, Maisha Maliha
Опубликовано: (2022)