The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Chowdhury, Shakib Ahamed
Rannpháirtithe:	Khan, Tanzin
Formáid:	Internship report
Teanga:	English
Foilsithe / Cruthaithe:	BRAC University 2024
Ábhair:	Social media marketing Brand loyalty Brand trust Internet marketing Online social networks Social marketing
Rochtain ar líne:	http://hdl.handle.net/10361/23511

Míreanna comhchosúla

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
de réir: Neehal, Saber Hossain
Foilsithe / Cruthaithe: (2024)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
de réir: Mamud, Dewan Seam
Foilsithe / Cruthaithe: (2024)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
de réir: Pal, Shrabanee
Foilsithe / Cruthaithe: (2019)

Customer engagement on social media to improve brand loyalty
de réir: Hasan, Md.Alif
Foilsithe / Cruthaithe: (2024)

The effect of advertising awareness on brand equity in social media
de réir: Jabin, Siddiqua Mahe
Foilsithe / Cruthaithe: (2022)

Impact of social media on effectiveness of brand promotion (Garnier Bangladesh)
de réir: Mehdi, Sakib
Foilsithe / Cruthaithe: (2019)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
de réir: Mazumder, Avranil
Foilsithe / Cruthaithe: (2024)

Impact of social media marketing in BRAC Bank
de réir: Raihan Dipto, Md. Hasin
Foilsithe / Cruthaithe: (2023)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
de réir: Saquib, Mohammad Nazmus
Foilsithe / Cruthaithe: (2024)

Ideal social media marketing communication strategies for ISP industries of Bangladesh
de réir: Hossain, Md. Abir
Foilsithe / Cruthaithe: (2024)

Designing for brand consistency across social media: challenges and strategies at Wonderif
de réir: Srabani, Simeen
Foilsithe / Cruthaithe: (2024)

The impact of digital marketing in building customer relationship and brand promotion
de réir: Khan, Sanzeeda Islam
Foilsithe / Cruthaithe: (2020)

Brand attributes that leads to increase in brand loyalty
de réir: Hoque, Farha Adiba
Foilsithe / Cruthaithe: (2021)

Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
de réir: Sajjan, Timothy
Foilsithe / Cruthaithe: (2021)

Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry
de réir: Bhuiyan, A.K.M. Akibuzzaman
Foilsithe / Cruthaithe: (2023)

Impact of digital marketing on brand awareness
de réir: Haq, Navid Alvi
Foilsithe / Cruthaithe: (2024)

Impact of digital marketing on brand awareness
de réir: Mahmud, Frahim
Foilsithe / Cruthaithe: (2017)

A deep dive into the branding strategies of Daraz Bangladesh Limited
de réir: Zaman, A K M Naeem
Foilsithe / Cruthaithe: (2019)

Brand awareness and business development through digital marketing
de réir: Hossain, Md Amir
Foilsithe / Cruthaithe: (2018)

Consumer’s brand switching tendency inside telecommunication industry
de réir: Adila, Fariha Noor
Foilsithe / Cruthaithe: (2024)

Brand awareness and brand perception of ‘Mr. Cookie’
de réir: Pranto, Mehbub Hossain
Foilsithe / Cruthaithe: (2019)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
de réir: Neha, Tafriha Kamrul
Foilsithe / Cruthaithe: (2024)

Branding across borders : a guide to global brand marketing /
de réir: Gregory, James R.
Foilsithe / Cruthaithe: (2002)

Marketing and Brand Communication of SEBL | DX Group
de réir: Bin Azad, Kazi Zonaid
Foilsithe / Cruthaithe: (2023)

The influence of social media platforms and different content formats on brand Image and customer acquisition
de réir: Rifat, Amin Ahamed
Foilsithe / Cruthaithe: (2024)

Branding and communication mix of Transcom Beverages Ltd
de réir: Arefin, Sajid
Foilsithe / Cruthaithe: (2024)

The effectiveness of an FMCG Company’s employer branding practices: Can social media be used to generate better hires?
de réir: Tanha, Esha Alam
Foilsithe / Cruthaithe: (2023)

Developing content strategy of Airtel across digital platforms
de réir: Jahan, Mashrufa
Foilsithe / Cruthaithe: (2024)

Marketing practice of the brand “Savlon”
de réir: Aric, MD. Samiul Hasan
Foilsithe / Cruthaithe: (2023)

Corporate branding : concept and cases\
Foilsithe / Cruthaithe: (2005)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
de réir: Ashraf, Zayed
Foilsithe / Cruthaithe: (2024)

How social media platforms earn revenues for telecommunication companies - a perspective from X Solutions Limited
de réir: Ador, Fahim Shahriar
Foilsithe / Cruthaithe: (2021)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
de réir: Rahman, Adrita
Foilsithe / Cruthaithe: (2022)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
de réir: Khan, Zahidur Rahim
Foilsithe / Cruthaithe: (2023)

Raising awareness on necessity of consuming milk daily through branding activations
de réir: Akhter, Saif
Foilsithe / Cruthaithe: (2024)

Implementations of Interactive discussions with customers to put incentives and increasing of sales along with brand loyalty
de réir: Al Mehdi, Abdullah
Foilsithe / Cruthaithe: (2023)

Impact of media in growing brand
de réir: Tabinda, Faraiba Farnan
Foilsithe / Cruthaithe: (2016)

Branding and product positioning of networking solution of Thakral Information Systems Pvt. Ltd
de réir: Islam, Kazi Faisal
Foilsithe / Cruthaithe: (2019)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
de réir: Aurin, Shenjuti Mahmud
Foilsithe / Cruthaithe: (2022)

The impact of Social Media on Lead Generation
de réir: Khan, Maisha Maliha
Foilsithe / Cruthaithe: (2022)