Analyzing the customer service experience for mobile banking users of The City Bank Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Detalhes bibliográficos
Autor principal: Ahmed, Ashfaque
Outros Autores: Haq, Mahmudul
Formato: Internship report
Idioma:English
Publicado em: BRAC University 2024
Assuntos:
Acesso em linha:http://hdl.handle.net/10361/23497
id 10361-23497
record_format dspace
spelling 10361-234972024-06-23T21:01:53Z Analyzing the customer service experience for mobile banking users of The City Bank Limited Ahmed, Ashfaque Haq, Mahmudul Brac Business School, Brac University Maintenance unit Citytouch Mobile banking Bank satisfaction User satisfaction Bank and banking--Bangladesh Financial services industry--Management This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023. Cataloged from the PDF version of the internship report. Includes bibliographical references (page 54). The report contains an in-depth description of my three months long internship experience, pointing out the kindness and friendliness of the organization's employees and the crucial experience learned throughout the whole experience. The Maintenance Unit is an essential part of the City Bank Ltd. The members of the team gave me the required direction and encouragement, allowing me to obtain firsthand knowledge of the processes and difficulties encountered in the client service industry. As I was completely new to the field, I learnt so many exciting and new things, which was not only fulfilling but also enriched with a lot of skill set. The City Bank Limited's mobile banking users' customer care experience is also analyzed in this study. It analyzes multiple elements of the mobile banking platform, notably user happiness, accessibility, performance, and solving issues. The assessment of these elements tries to pinpoint areas in need of development and offer suggestions for how to improve client service in general. In a nutshell, the journey of this 3 months is captured by this report, along with in-depth research of how the users are feeling about the app CityTouch Ashfaque Ahmed B. Business Administration 2024-06-23T05:28:13Z 2024-06-23T05:28:13Z ©2023 2023-06 Internship report ID 19104092 http://hdl.handle.net/10361/23497 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 72 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Maintenance unit
Citytouch
Mobile banking
Bank satisfaction
User satisfaction
Bank and banking--Bangladesh
Financial services industry--Management
spellingShingle Maintenance unit
Citytouch
Mobile banking
Bank satisfaction
User satisfaction
Bank and banking--Bangladesh
Financial services industry--Management
Ahmed, Ashfaque
Analyzing the customer service experience for mobile banking users of The City Bank Limited
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.
author2 Haq, Mahmudul
author_facet Haq, Mahmudul
Ahmed, Ashfaque
format Internship report
author Ahmed, Ashfaque
author_sort Ahmed, Ashfaque
title Analyzing the customer service experience for mobile banking users of The City Bank Limited
title_short Analyzing the customer service experience for mobile banking users of The City Bank Limited
title_full Analyzing the customer service experience for mobile banking users of The City Bank Limited
title_fullStr Analyzing the customer service experience for mobile banking users of The City Bank Limited
title_full_unstemmed Analyzing the customer service experience for mobile banking users of The City Bank Limited
title_sort analyzing the customer service experience for mobile banking users of the city bank limited
publisher BRAC University
publishDate 2024
url http://hdl.handle.net/10361/23497
work_keys_str_mv AT ahmedashfaque analyzingthecustomerserviceexperienceformobilebankingusersofthecitybanklimited
_version_ 1814307749652070400