Analysis of marketing strategies, campaigns and projects of IDLC Finance Limited

Analysis of marketing strategies, campaigns and projects of IDLC Finance Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Bibliografiske detaljer
Hovedforfatter:	Abedin, Saiyara Arsheen
Andre forfattere:	Ahmed, Riyashad
Format:	Internship report
Sprog:	English
Udgivet:	Brac University 2024
Fag:	Marketing Artificial intelligence Advertising Campaigns Social media Financial institutions > Bangladesh.
Online adgang:	http://hdl.handle.net/10361/23430

Lignende værker

Strategic advertising campaign development at Bangladesh Bank
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Udgivet: (2024)

An analysis of Anzara Bangladesh Limited's influencer marketing campaigns and their impact on customer engagement
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Udgivet: (2024)

Operations and marketing campaigning strategies
af: Molla, Tashfick Ahmed
Udgivet: (2018)

Digital media strategy, planning and campaign management of Robi & Airtel
af: Islam, Fahmida
Udgivet: (2020)

Implementation of campaign activations in modern trade and business development team of British American Tobacco Bangladesh
af: Tanzim, Marzia
Udgivet: (2019)

The planning process for BTL marketing campaigns
af: Yasin, Md. Fahad
Udgivet: (2017)

The impact of digital marketing on BTL marketing campaigns
af: Raeq, Protyoi Sinha
Udgivet: (2016)

Consumer promotion campaign in digital platform/media
af: Emon, Istiauque Ahmed
Udgivet: (2018)

Advertising practices of United Finance Limited
af: Acharjhya, Anup
Udgivet: (2017)

Different campaigns of Pathao Ltd
af: Kanta, Tamanna Rahman
Udgivet: (2018)

Portfolio management services of IDLC Finance Limited
af: Kabir, Rifat
Udgivet: (2017)

An observational study to analyze the efficiency of the social media campaign to promote a brand
af: Alam, Saad Bin
Udgivet: (2022)

An in-depth analysis of the operations workflow of a Bangladeshi advertising agency (Glitch DHK)
af: Karim, Syeda Anan
Udgivet: (2024)

Review of Finance

Internship report on Ogilvy & Mather : focusing on marketing campaign
af: Islam, Rifat Ara
Udgivet: (2015)

Comparative analysis on various media campaigns of Grameenphone
af: Khan, Masnun Ridwan
Udgivet: (2016)

HR practices in recruitment process of IDLC Finance Limited
af: Musa, Samianaz
Udgivet: (2018)

A case study on clutter breaking advertising: IDLC wealth management campaign
af: Fariba, Zeba
Udgivet: (2018)

The experience of advertising world and translation at Paper Rhyme Advertising Limited
af: Ayon, Shafkat Tajim
Udgivet: (2022)

Performance of campaigns of Pickaboo
af: Faysal, Sarker Rakin
Udgivet: (2021)

Campaign evaluation of Robi Axiata Limited on winback offer
af: Nabila, Nishat
Udgivet: (2016)

Measuring effectiveness of marketing communications of corporate social responsibility of IDLC Finance Limited
af: Farhin, Nabila
Udgivet: (2019)

Descriptive analysis of consumer division and credit risk management of IDLC Finance Limited
af: Naomi, Nuzhat
Udgivet: (2018)

How media planning helps to get maximum exposure for a brand
af: Hasan, Md.Fuad
Udgivet: (2018)

Bridging the experience and perception gap through 360-degree brand campaign: a case of Banglalink Fastest 4G
af: Sakib, MD. Nazmus
Udgivet: (2024)

The impact of artificial intelligence on the financial sector
af: Siddiqui, Ria
Udgivet: (2024)

Strategies of digital marketing at Yamaha Motorcycle Bangladesh and factors contributing to the success of campaigns
af: Hossain, Kazi Tahmid
Udgivet: (2024)

The effect of advertising awareness on brand equity in social media
af: Jabin, Siddiqua Mahe
Udgivet: (2022)

Marketing campaigns and activities of Nescafe and Coffee Mate
af: Ahmed, Saadman
Udgivet: (2017)

A competitive analysis on media & advertising agencies in Bangladesh
af: Faisal, G.A.
Udgivet: (2021)

Media campaign study of the Oral Therapy Extension Programme (OTEP II)
af: UNICEF
Udgivet: (2016)

Making AI intelligible :
af: Cappelen, Herman

Artificial Intelligence : a new synthesis /
af: Nilsson, Nils J., 1933-
Udgivet: (1998)

Artificial intelligence /
af: Rich, Elaine
Udgivet: (1991)

Artificial intelligence : a modern approach /
af: Russell, Stuart J. (Stuart Jonathan)
Udgivet: (2003)

Introduction to artificial intelligence /
af: Charniak, Eugene
Udgivet: (1985)

Principles of artificial intelligence /
af: Nilsson, Nils J., 1933-
Udgivet: (1980)

Artificial intelligence /
af: Winston, Patrick Henry
Udgivet: (1992)

Artificial intelligence at MIT : expanding frontiers /
Udgivet: (1990)

Introduction to artificial intelligence /
af: Jackson, Philip C., 1949-
Udgivet: (1985)