Implementing automation in customers' journey and obstacles to overcome for GoZayaan
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.
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BRAC University
2024
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10361-233802024-06-11T21:02:04Z Implementing automation in customers' journey and obstacles to overcome for GoZayaan Rahman, Ashfaqur Rahman, Ashfaqur Brac Business School, Brac University GoZayaan Limited OTA Online travel agencies Tourism technology platform Sustainable tourism Tourism--Management This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023. Cataloged from the PDF version of the internship report. Includes bibliographical references (page 31). The world of travel and tourism has undergone a rapid transformation over the years with the advent of technology. Online travel agencies (OTAs) have played a crucial role in this transformation, making it easier for customers to plan and book their trips from the comfort of their own homes. GoZayaan, an OTA platform based in Bangladesh, has been at the forefront of this transformation, providing customers with a one-stop-shop for all their travel needs. In this internship report, we will explore the implementation of automation in the customers' journey by GoZayaan and the obstacles faced by the company in the process. The report will examine the benefits of automation and the challenges that GoZayaan encountered while implementing it, as well as potential solutions to these challenges. Ashfaqur Rahman B. Business Administration 2024-06-11T08:53:35Z 2024-06-11T08:53:35Z ©2023 2023-06 Internship report ID 17204080 http://hdl.handle.net/10361/23380 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 31 pages application/pdf BRAC University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
GoZayaan Limited OTA Online travel agencies Tourism technology platform Sustainable tourism Tourism--Management |
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GoZayaan Limited OTA Online travel agencies Tourism technology platform Sustainable tourism Tourism--Management Rahman, Ashfaqur Implementing automation in customers' journey and obstacles to overcome for GoZayaan |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023. |
author2 |
Rahman, Ashfaqur |
author_facet |
Rahman, Ashfaqur Rahman, Ashfaqur |
format |
Internship report |
author |
Rahman, Ashfaqur |
author_sort |
Rahman, Ashfaqur |
title |
Implementing automation in customers' journey and obstacles to overcome for GoZayaan |
title_short |
Implementing automation in customers' journey and obstacles to overcome for GoZayaan |
title_full |
Implementing automation in customers' journey and obstacles to overcome for GoZayaan |
title_fullStr |
Implementing automation in customers' journey and obstacles to overcome for GoZayaan |
title_full_unstemmed |
Implementing automation in customers' journey and obstacles to overcome for GoZayaan |
title_sort |
implementing automation in customers' journey and obstacles to overcome for gozayaan |
publisher |
BRAC University |
publishDate |
2024 |
url |
http://hdl.handle.net/10361/23380 |
work_keys_str_mv |
AT rahmanashfaqur implementingautomationincustomersjourneyandobstaclestoovercomeforgozayaan |
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1814307748947427328 |