Ideal social media marketing communication strategies for ISP industries of Bangladesh
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022.
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Brac University
2024
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10361-232892024-06-10T21:04:04Z Ideal social media marketing communication strategies for ISP industries of Bangladesh Hossain, Md. Abir Islam, Ekramul Brac Business School, Brac University Social media marketing Marketing strategy Brand perception brand awareness Link3 Technologies Ltd. Internet marketing Online social networks Marketing--Management Brand choice This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022. Cataloged from the PDF version of the internship report. Includes bibliographical references (page 45). “Link3 Technologies Limited” is a National ISP Company alongside a leading IT solution provider. It started operating in 2000. They offer a wide range of solutions including services like IP Telephony, cybersecurity, Microsoft office 365, and fixed fiber broadband connections serving the needs of both retail and corporate markets of Bangladesh. Link3 is also a pioneer in offering integrated solutions in the corporate sector of Bangladesh and is the only ISP connected with every bank in the country. The report mainly focuses on how the ISP industry of Bangladesh can be benefitted from social media marketing to become future-ready. Besides, it discusses the change in brand perception after and before digital marketing communication. This report will provide an overview of Link3 Technologies LTD., its different departments, and divisions. Moreover, it will provide the strategies that need to be implemented by the ISP industry of Bangladesh to successfully set its footprint in social media marketing. Md. Abir Hossain M. Business Administration 2024-06-10T03:50:54Z 2024-06-10T03:50:54Z ©2022 2022-01 Internship report ID 19264039 http://hdl.handle.net/10361/23289 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 56 pages application/pdf Brac University |
institution |
Brac University |
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Institutional Repository |
language |
English |
topic |
Social media marketing Marketing strategy Brand perception brand awareness Link3 Technologies Ltd. Internet marketing Online social networks Marketing--Management Brand choice |
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Social media marketing Marketing strategy Brand perception brand awareness Link3 Technologies Ltd. Internet marketing Online social networks Marketing--Management Brand choice Hossain, Md. Abir Ideal social media marketing communication strategies for ISP industries of Bangladesh |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022. |
author2 |
Islam, Ekramul |
author_facet |
Islam, Ekramul Hossain, Md. Abir |
format |
Internship report |
author |
Hossain, Md. Abir |
author_sort |
Hossain, Md. Abir |
title |
Ideal social media marketing communication strategies for ISP industries of Bangladesh |
title_short |
Ideal social media marketing communication strategies for ISP industries of Bangladesh |
title_full |
Ideal social media marketing communication strategies for ISP industries of Bangladesh |
title_fullStr |
Ideal social media marketing communication strategies for ISP industries of Bangladesh |
title_full_unstemmed |
Ideal social media marketing communication strategies for ISP industries of Bangladesh |
title_sort |
ideal social media marketing communication strategies for isp industries of bangladesh |
publisher |
Brac University |
publishDate |
2024 |
url |
http://hdl.handle.net/10361/23289 |
work_keys_str_mv |
AT hossainmdabir idealsocialmediamarketingcommunicationstrategiesforispindustriesofbangladesh |
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1814308774819659776 |