The competitive edge of BRAC University: a comparative study with leading universities

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023

Бібліографічні деталі
Автор: Islam, M. Nisorgo
Інші автори: Adrita, Ummul Wara
Формат: Internship report
Мова:English
Опубліковано: Brac University 2024
Предмети:
Онлайн доступ:http://hdl.handle.net/10361/23230
id 10361-23230
record_format dspace
spelling 10361-232302024-06-09T21:03:06Z The competitive edge of BRAC University: a comparative study with leading universities Islam, M. Nisorgo Adrita, Ummul Wara Brac Business School, Brac University UGC Performance indicators Academic quality Strategic planning Higher education Brac University Education, Higher--Bangladesh--Standards Academic achievement This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023 Cataloged from the PDF version of the internship report. Includes bibliographical references (page 64). This report, titled "The Competitive Edge of BRAC University: A Comparative Study with Leading Universities," aims to examine the competitive positioning of BRAC University in the context of Bangladesh's higher education landscape. Utilizing a diverse set of metrics including student numbers, faculty demographics, research expenditure, and course offerings, the study compares BRAC University to its key competitors: North South University, Independent University, Bangladesh, American International University-Bangladesh, United International University, University of Liberal Arts Bangladesh, East West University, and Daffodil International University. The data, sourced from the UGC Annual Reports spanning 2018 to 2021, provided a comprehensive view of performance indicators and facilitated a time-series analysis. Through this analysis, the report identifies trends and potential areas of improvement for BRAC University. Key findings suggest that BRAC University maintains a consistent student-faculty ratio and stable research expenditure, indicating a balanced growth strategy and a sustained focus on academic quality. Recommendations include leveraging these strengths in marketing efforts and considering research as a potential differentiator in the market. This report serves as a valuable resource for BRAC University's strategic planning, particularly for initiatives aimed at strengthening its competitive edge in the higher education sector. M. Nisorgo Islam B. Business Administration 2024-06-09T04:01:32Z 2024-06-09T04:01:32Z ©2023 2023-10 Internship report ID 17204007 http://hdl.handle.net/10361/23230 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. application/pdf Brac University
institution Brac University
collection Institutional Repository
language English
topic UGC
Performance indicators
Academic quality
Strategic planning
Higher education
Brac University
Education, Higher--Bangladesh--Standards
Academic achievement
spellingShingle UGC
Performance indicators
Academic quality
Strategic planning
Higher education
Brac University
Education, Higher--Bangladesh--Standards
Academic achievement
Islam, M. Nisorgo
The competitive edge of BRAC University: a comparative study with leading universities
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023
author2 Adrita, Ummul Wara
author_facet Adrita, Ummul Wara
Islam, M. Nisorgo
format Internship report
author Islam, M. Nisorgo
author_sort Islam, M. Nisorgo
title The competitive edge of BRAC University: a comparative study with leading universities
title_short The competitive edge of BRAC University: a comparative study with leading universities
title_full The competitive edge of BRAC University: a comparative study with leading universities
title_fullStr The competitive edge of BRAC University: a comparative study with leading universities
title_full_unstemmed The competitive edge of BRAC University: a comparative study with leading universities
title_sort competitive edge of brac university: a comparative study with leading universities
publisher Brac University
publishDate 2024
url http://hdl.handle.net/10361/23230
work_keys_str_mv AT islammnisorgo thecompetitiveedgeofbracuniversityacomparativestudywithleadinguniversities
AT islammnisorgo competitiveedgeofbracuniversityacomparativestudywithleadinguniversities
_version_ 1814308415861686272