Building brand equity and effectiveness of distribution channel of ACI Pure Salt

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Keya, Kaniz Fatema
Άλλοι συγγραφείς:	Enam, Fabiha
Μορφή:	Internship report
Γλώσσα:	English
Έκδοση:	BRAC University 2024
Θέματα:	Brand equity Distribution channel ACI Advanced Chemical Industries CBBE Intangible property > Valuation Brand loyalty Brand name products > Management
Διαθέσιμο Online:	http://hdl.handle.net/10361/23051

Παρόμοια τεκμήρια

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The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
ανά: Bhuiyan, Rafiur Rahman
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ανά: Fahad, Shafayet Ullah
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Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
ανά: Mamud, Dewan Seam
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Brands and firebrands : insights from experts /
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Corporate branding : concept and cases\
Έκδοση: (2005)

Strategic brand management : building, measuring, and managing brand equity /
ανά: Keller, Kevin Lane, 1956-
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Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
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ανά: Al Noor, Md. Dayan
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ανά: Kapferer, Jean-Noël
Έκδοση: (1997)

Knowledge for development : world development report : 1998/99 /
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Consumer’s brand switching tendency inside telecommunication industry
ανά: Adila, Fariha Noor
Έκδοση: (2024)

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ανά: Rakibuzzaman, Md.
Έκδοση: (2019)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
ανά: Chowdhury, Shakib Ahamed
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The new strategic brand management : advanced insights and strategic thinking /
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Έκδοση: (2012)

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ανά: Chowdhury, Muktadir Mamun
Έκδοση: (2018)

Customer engagement on social media to improve brand loyalty
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Services marketing and branding strategies of Englishplz Limited
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How branding is changing the landscape of IPDC Finance Limited
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The contribution of brand equity in the working capital management of Maggi from Nestle Bangladesh
ανά: Islam, Aminul
Έκδοση: (2023)

Kellogg on branding : the marketing faculty of the Kellogg School of Management /
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Analyzing distribution strategies of ACI-Colgate based on retailers feedback
ανά: Bari, Md. Safiul
Έκδοση: (2018)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
ανά: Mazumder, Avranil
Έκδοση: (2024)

Implementations of Interactive discussions with customers to put incentives and increasing of sales along with brand loyalty
ανά: Al Mehdi, Abdullah
Έκδοση: (2023)

Igloo: using consumer decision making to stay on the top
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Strategic brand management : building, measuring, and managing brand equity /
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Έκδοση: (2015)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
ανά: Saquib, Mohammad Nazmus
Έκδοση: (2024)

Global brand power : leveraging branding for long-term growth /
ανά: Kahn, Barbara E.
Έκδοση: (2013)

Factors affecting derby’s brand equity in Kushtia territory
ανά: Samonti, Afra Tasnim
Έκδοση: (2019)

Brand awareness and brand perception of ‘Mr. Cookie’
ανά: Pranto, Mehbub Hossain
Έκδοση: (2019)

The effect of advertising awareness on brand equity in social media
ανά: Jabin, Siddiqua Mahe
Έκδοση: (2022)

Employer branding of Robi Axiata Limited
ανά: Fayem, Naimul Hasan
Έκδοση: (2014)

Asiatic 360 and beyond
ανά: Anwar, Adiba
Έκδοση: (2018)

ACI Limited's (consumer brands division) implementation of secondary sales automation
ανά: Sarkar, Akhi
Έκδοση: (2024)

Brand activation in below the line marketing
ανά: Sutirtha, Shafiqul Islam
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Employer branding of Daraz Bangladesh Ltd.
ανά: Chowdhury, Sreejon
Έκδοση: (2021)

Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry
ανά: Bhuiyan, A.K.M. Akibuzzaman
Έκδοση: (2023)