Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2023.

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Khan, Ananna Rahman
Rannpháirtithe: Chowdhury, Suman Paul
Formáid: Internship report
Teanga:English
Foilsithe / Cruthaithe: Brac University 2024
Ábhair:
Sundora Beauty
Luxury brand
Fragrance brand
International brand
Perfumes
Strategic planning
Market surveys > Bangladesh
Rochtain ar líne:http://hdl.handle.net/10361/22974

Ar líne

http://hdl.handle.net/10361/22974

Míreanna comhchosúla