Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2023.

Bibliografiske detaljer
Hovedforfatter: Khan, Ananna Rahman
Andre forfattere: Chowdhury, Suman Paul
Format: Internship report
Sprog:English
Udgivet: Brac University 2024
Fag:
Sundora Beauty
Luxury brand
Fragrance brand
International brand
Perfumes
Strategic planning
Market surveys > Bangladesh
Online adgang:http://hdl.handle.net/10361/22974

Internet

http://hdl.handle.net/10361/22974

Lignende værker