Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2023.

Manylion Llyfryddiaeth
Prif Awdur: Khan, Ananna Rahman
Awduron Eraill: Chowdhury, Suman Paul
Fformat: Internship report
Iaith:English
Cyhoeddwyd: Brac University 2024
Pynciau:
Sundora Beauty
Luxury brand
Fragrance brand
International brand
Perfumes
Strategic planning
Market surveys > Bangladesh
Mynediad Ar-lein:http://hdl.handle.net/10361/22974

Rhyngrwyd

http://hdl.handle.net/10361/22974

Eitemau Tebyg