Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment

This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2023.

Dettagli Bibliografici
Autore principale:	Khan, Ananna Rahman
Altri autori:	Chowdhury, Suman Paul
Natura:	Internship report
Lingua:	English
Pubblicazione:	Brac University 2024
Soggetti:	Sundora Beauty Luxury brand Fragrance brand International brand Perfumes Strategic planning Market surveys > Bangladesh
Accesso online:	http://hdl.handle.net/10361/22974

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