Effects of digital marketing data analytics and traditional marketing data analytics on a new product success: a study of SQUARE Toiletries Limited

Effects of digital marketing data analytics and traditional marketing data analytics on a new product success: a study of SQUARE Toiletries Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.

Manylion Llyfryddiaeth
Prif Awdur:	Salam, Tahmim
Awduron Eraill:	Khan, Tanzin
Fformat:	Internship report
Iaith:	English
Cyhoeddwyd:	Brac University 2024
Pynciau:	Digital marketing Data analytics Traditional Marketing Data Square Toiletries Limited Internet marketing Data mining Marketing > Data processing
Mynediad Ar-lein:	http://hdl.handle.net/10361/22949

Eitemau Tebyg

Importance of data analytics in advertising
gan: Ahsan, Nazmul
Cyhoeddwyd: (2019)

Square Toiletries Ltd: Developing a marketing Strategy and Reaching to Potential Customers of Sepnil
gan: Islam, Farhan
Cyhoeddwyd: (2022)

Kool blue deodorant body spray in terms of marketing actions: a case study of Square Toiletries Limited
gan: Bonik, Eric Mithun
Cyhoeddwyd: (2017)

Data mining techniques : for marketing, sales, and customer relationship management /
gan: Berry, Michael J. A.
Cyhoeddwyd: (2004)

ADA, translating data into actionable insights creating groundbreaking way forward for digital marketing
gan: Reazi, Omar Iqbal
Cyhoeddwyd: (2020)

Heart failure risk prediction and medicine recommendation system using exploratory analysis and big data analytics
gan: Habib, Sumaya, et al.
Cyhoeddwyd: (2019)

Role of data in content marketing
gan: Chowdhury, Amin Hannan
Cyhoeddwyd: (2021)

Understanding Sponsored Search
gan: Jim Jansen
Cyhoeddwyd: (2011)

A graphical data analyzer that analysis trend of a portal traffic based on big data stored by Google Analytic
gan: Farhan, S.M. Zamshed
Cyhoeddwyd: (2018)

The effectiveness of the recruitment and selection process of sales personnel (field) at Square Toiletries Limited
gan: Raisa, Samiha
Cyhoeddwyd: (2017)

Marketing strategy of Zerocal
gan: Dip, Didar Hossain
Cyhoeddwyd: (2018)

The impact of trade activation and promotion in trade channel to increase business volume
gan: Ahmed, Eftekhar Uddin
Cyhoeddwyd: (2017)

Data science & big data analytics : discovering, analyzing, visualizing, and presenting data /

Data mining : a tutorial-based primer /
gan: Roiger, Richard
Cyhoeddwyd: (2003)

Discovering knowledge in data : an introduction to data mining /
gan: Larose, Daniel T.
Cyhoeddwyd: (2005)

Introduction to data mining /
gan: Tan, Pang-Ning
Cyhoeddwyd: (2006)

Internal audit procedure of Square Toiletries Limited
gan: Amin, Faria Tabassum
Cyhoeddwyd: (2017)

Recruitment & selection process of Square Toiletries Ltd.
gan: Shuvo, Imam Musfiq
Cyhoeddwyd: (2015)

Data mining : practical machine learning tools and techniques /
gan: Witten, I. H. (Ian H.)
Cyhoeddwyd: (2005)

Data mining : practical machine learning tools and techniques /
gan: Witten, I. H. (Ian H.)
Cyhoeddwyd: (2011)

Marketing automation : practical steps to more effective direct marketing /
gan: LeSueur, Jeff, 1956-
Cyhoeddwyd: (2007)

Data mining methods and models /
gan: Larose, Daniel T.
Cyhoeddwyd: (2006)

Data mining introductory and advanced topics /
gan: Dunham, Margaret H.
Cyhoeddwyd: (2003)

Data mining introductory and advanced topics /
gan: Dunham, Margaret H.
Cyhoeddwyd: (2003)

Modern data warehousing, mining, and visualization : core concepts /
gan: Marakas, George M.
Cyhoeddwyd: (2003)

Square Toiletries Ltd. & it’s recruitment & selection process
gan: Rozario, Dipon Cornelius
Cyhoeddwyd: (2016)

Integration of data clustering to intelligent email classifier
gan: Zisan, Shahriar Ahmed
Cyhoeddwyd: (2019)

Market basket analysis for improving the effectiveness of marketing and sales using Apriori, FP Growth and Eclat Algorithm
gan: Khan, Mohammod Akib, et al.
Cyhoeddwyd: (2017)

Customer and business analytics : applied data mining for business decision making using R /
gan: Putler, Daniel S.
Cyhoeddwyd: (2015)

Square Toiletries Limited
gan: Razzaque, Adnan Abdur
Cyhoeddwyd: (2016)

Comparison in zonal sales of Square Toiletries Ltd
gan: Ahmed, Md. Lahul
Cyhoeddwyd: (2016)

Recruitment and selection process of SQUARE Toiletries Ltd.
gan: Anjum, Najifa
Cyhoeddwyd: (2015)

Analysis of financial condition of Square Toiletries Limited
gan: Rozario, Lia Florance
Cyhoeddwyd: (2017)

Insights of Square Toiletries Limited call center operations and how it should be bestowed to infer result driven marketing decisions for brand promotion
gan: Khan, Iffatur Rahman
Cyhoeddwyd: (2018)

Big data, mining, and analytics : components of strategic decision making /
Cyhoeddwyd: (2018)

HRM practices of Square Toiletries Limited
gan: Gupta, Katha Das
Cyhoeddwyd: (2017)

Data and Text Mining : a business applications approach, /
gan: Miller,Thomas W.
Cyhoeddwyd: (2005)

Using financial information for efficient market analysis
gan: Ullah, Md. Sharif
Cyhoeddwyd: (2024)

Tapping into unstructured data : integrating unstructured data and textual analytics into business intelligence /
gan: Inmon, William H.
Cyhoeddwyd: (2008)

Roles of Digital marketing vs traditional marketing communication a perspective on Navana LPG Ltd.
gan: Sakib, Nazmus
Cyhoeddwyd: (2019)