Impact of Miniso Bangladesh's events activation and PR on their brand personality and subsequent growth

Impact of Miniso Bangladesh's events activation and PR on their brand personality and subsequent growth

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Detalles Bibliográficos
Autor Principal: Chowdhury, Ahnaf Monzoor
Outros autores: Islam, Ekramul
Formato: Internship report
Idioma:English
Publicado: Brac University 2024
Subjects:
Customer Relationship Management
Events activation
Influencer marketing
Key opinion leaders
Public relations
Branding > Marketing
Acceso en liña:http://hdl.handle.net/10361/22945

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