Impact of Miniso Bangladesh's events activation and PR on their brand personality and subsequent growth

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Détails bibliographiques
Auteur principal:	Chowdhury, Ahnaf Monzoor
Autres auteurs:	Islam, Ekramul
Format:	Internship report
Langue:	English
Publié:	Brac University 2024
Sujets:	Customer Relationship Management Events activation Influencer marketing Key opinion leaders Public relations Branding > Marketing
Accès en ligne:	http://hdl.handle.net/10361/22945

Documents similaires

A study on the influence of COVID-19 on university students online food purchasing behavior in Bangladesh
par: Mahadi, Kazi Ahbab
Publié: (2022)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
par: Neehal, Saber Hossain
Publié: (2024)

Impact of event marketing in today’s age of integrated marketing communication
par: Zaman, Quazi Mashrur
Publié: (2020)

The impact of digital marketing in building customer relationship and brand promotion
par: Khan, Sanzeeda Islam
Publié: (2020)

Impact of social media marketing on event factory
par: Shahriar, Abrar
Publié: (2019)

Marketing Strategy of an event management firm- a case study done on I-Alo events and marketing Ltd
par: Porshi, Mehjabin
Publié: (2018)

Event marketing and Its impact on tourism industry: in the perspective of Asiatic Experiential Marketing LTD.
par: Hossain, S. M. Khalid
Publié: (2018)

How E4Event copes with business difficulties in times of crisis
par: Imtiaz, Alim Zaki
Publié: (2024)

Marketing strategies of E4Event
par: Ahamed, Tanvir
Publié: (2023)

Impact of digital marketing on brand awareness
par: Haq, Navid Alvi
Publié: (2024)

Impact of digital marketing on brand awareness
par: Mahmud, Frahim
Publié: (2017)

Role of marketing department in developing sustainable long-term business relationships with clients
par: Rahman, Rubaiyat
Publié: (2024)

Professional experience at Unilever Bangladesh Limited
par: Monem, M.A
Publié: (2022)

Branding and communication mix of Transcom Beverages Ltd
par: Arefin, Sajid
Publié: (2024)

Marketing and Brand Communication of SEBL | DX Group
par: Bin Azad, Kazi Zonaid
Publié: (2023)

Brand awareness and brand perception of ‘Mr. Cookie’
par: Pranto, Mehbub Hossain
Publié: (2019)

Branding across borders : a guide to global brand marketing /
par: Gregory, James R.
Publié: (2002)

Marketing practice of the brand “Savlon”
par: Aric, MD. Samiul Hasan
Publié: (2023)

Influence of event managers’ leadership styles and their effects on event management performance in the activities of BRAC
par: Rahman, K. M. Shakib
Publié: (2023)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
par: Ashraf, Zayed
Publié: (2024)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
par: Chowdhury, Shakib Ahamed
Publié: (2024)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
par: Rahman, Adrita
Publié: (2022)

Corporate branding : concept and cases\
Publié: (2005)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
par: Khan, Zahidur Rahim
Publié: (2023)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
par: Aurin, Shenjuti Mahmud
Publié: (2022)

Engaging people with employer branding at BRAC-Aarong
par: Eiaz-Ur-Rahman, A. F. M.
Publié: (2024)

Asiatic 360 and beyond
par: Anwar, Adiba
Publié: (2018)

Factors generated via experiential marketing and itseffect on building brand equity
par: Al Noor, Md. Dayan
Publié: (2019)

Creative workflow analysis in event design: a case study of Innovative Creation Ltd.
par: Chowdhury, Afnan Mahmud
Publié: (2024)

The effect of advertising awareness on brand equity in social media
par: Jabin, Siddiqua Mahe
Publié: (2022)

Grey’s brand Marketing Journey: An overview of SAVLON rebranding from Grey’s perspective.
par: Jahan, Marjana
Publié: (2023)

Brand awareness and business development through digital marketing
par: Hossain, Md Amir
Publié: (2018)

Services marketing and branding strategies of Englishplz Limited
par: Morshed, Zarif
Publié: (2024)

Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
par: Rakibuzzaman, Md.
Publié: (2019)

A deep dive into the branding strategies of Daraz Bangladesh Limited
par: Zaman, A K M Naeem
Publié: (2019)

Raising awareness on necessity of consuming milk daily through branding activations
par: Akhter, Saif
Publié: (2024)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
par: Mazumder, Avranil
Publié: (2024)

A report on shaping branding: a comparative analysis of gactors influencing branding in Kenya and the USA- a case study of Square Pharmaceuticals Ltd.
par: Saswatee, Reevu
Publié: (2024)

Digital brand communication transformation in the stock brokerage industry
par: Baroi, Rojer Nicothem
Publié: (2023)

The role of client service officers at Brand Practitioners Bangladesh
par: Raisa, Khadiza Al Tahira Chowdhury
Publié: (2024)