Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক:	Neehal, Saber Hossain
অন্যান্য লেখক:	Akter, Tania
বিন্যাস:	Internship report
ভাষা:	English
প্রকাশিত:	Brac University 2024
বিষয়গুলি:	Brand marketing Brand loyalty Influencer marketing Brand promotion Branding (Marketing) Internet advertising Advertising media planning
অনলাইন ব্যবহার করুন:	http://hdl.handle.net/10361/22933

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Marketing practice of the brand “Savlon”
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Grey’s brand Marketing Journey: An overview of SAVLON rebranding from Grey’s perspective.
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