Exploring the psychological factors of consumer purchase behavior in Bangladesh on the adoption of digital payment apps

Exploring the psychological factors of consumer purchase behavior in Bangladesh on the adoption of digital payment apps

This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2024.

Библиографические подробности
Главные авторы: Karmaker, Samanta, Oishi, Mst. Elma Fardouse, Qasem, Abrar, Sami, Shad Been Sharif
Другие авторы: Noor, Jannatun
Формат: Диссертация
Язык:English
Опубликовано: Brac University 2024
Предметы:
Consumer purchase behavior
Digital payment apps
Human computer interaction
Machine learning
Marketing research
Digital media
Human-computer interaction
Consumers' preferences
Online-ссылка:http://hdl.handle.net/10361/22909

Internet

http://hdl.handle.net/10361/22909

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