Exploring the psychological factors of consumer purchase behavior in Bangladesh on the adoption of digital payment apps

Exploring the psychological factors of consumer purchase behavior in Bangladesh on the adoption of digital payment apps

This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2024.

Bibliografiske detaljer
Main Authors:	Karmaker, Samanta, Oishi, Mst. Elma Fardouse, Qasem, Abrar, Sami, Shad Been Sharif
Andre forfattere:	Noor, Jannatun
Format:	Thesis
Sprog:	English
Udgivet:	Brac University 2024
Fag:	Consumer purchase behavior Digital payment apps Human computer interaction Machine learning Marketing research Digital media Human-computer interaction Consumers' preferences
Online adgang:	http://hdl.handle.net/10361/22909

Lignende værker

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Analyzing intermediaries that determines purchase behavior of iPad users for digital products within iPadOS applications: consumer study for Lettre.app
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Customers-purchase decision: a study on Aamra Networks Limited
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The influence of digital marketing communication on consumer purchasing decisions in a pandemic (COVID-19)
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Daraz and 11.11- How it impacts on consumers purchase behavior
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Consumer behavioral intention on purchasing Omera LPG
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Udgivet: (2019)

Analysis and determination of consumer behavior on digital marketing
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Udgivet: (2023)

Exploring the factors affecting the decision of people to purchase magazine in Bangladesh
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Udgivet: (2024)

Impacts on consumer behavior through online video advertisement
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Udgivet: (2021)

The COVID-19's influence on customer purchasing behavior at foodpanda Bangladesh: New challenges and opportunities.
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Udgivet: (2024)

A study of the impact of electronic marketing on consumer’s purchasing behavior
af: Nizam, Md. Rashed
Udgivet: (2018)

Interacting with Computers

Interacting with Computers

Human-computer interaction /
Udgivet: (2004)

Evaluating consumer purchasing behavior for Shawpno’s pet foods
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Udgivet: (2024)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
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Udgivet: (2024)

Relationship of loyalty programs with customers’ purchase quantity and frequency
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Udgivet: (2024)

Effect of digital media on consumer purchasing decision
af: Siddique, Rudmila
Udgivet: (2017)

Analysis of the customers perception on the safeguarding approaches of the British Council
af: Proma, Shahida Najnin
Udgivet: (2020)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
af: Priyanka, Afsary Adiba
Udgivet: (2016)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
af: Khondokar, Golam Ishtiaq
Udgivet: (2017)

The brand image analysis in customer satisfaction of MyBL app
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Udgivet: (2024)

Quality of content and services increase customer satisfaction and repeat purchase
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Udgivet: (2024)

How digital marketing is helping Radhuni to attract more consumers and create more awareness for their brand
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Udgivet: (2024)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
af: Rahman, Md. Zubair
Udgivet: (2021)

Factors affecting user experience in integrated app services: a study on VU Mobile
af: Zahan, Taa-Seen
Udgivet: (2024)

The digital services of Brack Bank PLC, the opportunities challenges and the impact of digital transformation on customer interactions
af: khan, Shadman Zuhair
Udgivet: (2024)

The Current state of ride-sharing apps in Bangladesh: are they successful in achieving customer satisfaction?
af: Al Muhit, Abdullah
Udgivet: (2024)

Customer satisfaction of Pine Solution on digital marketing
af: Moniruzzaman, Md.
Udgivet: (2019)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
af: Neha, Tafriha Kamrul
Udgivet: (2024)

Literary and Linguistic Computing

Digital Scholarship in the Humanities

Design of an interactive smart board using kinect sensor
af: Sarker, Nasrul Karim, et al.
Udgivet: (2018)

Designing the user interface : strategies for effective human-computer interaction /
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Udgivet: (2010)

Create your own virtual reality system /
af: Levy, Joseph, 1934-
Udgivet: (1995)

Doodle2Clothing : a clothing design recognition and searching model from a doodle drawing
af: Ani, MD Fahim Afridi, et al.
Udgivet: (2024)

Multimedia communications : directions and innovations /
Udgivet: (2001)

Analyzing the consumers’ increasing usage of Internet to make calls through Mobile Apps over Voice (Minutes) in Bangladesh
af: Haque, Mohammad Shad
Udgivet: (2020)

Consumer perception for enhancing the adoption of Karobar App in Bangladesh
af: Sah, Payal Kumari
Udgivet: (2024)

Facebook advertising – an innovative digital marketing communication tool
af: Kabir, Md. Toukir
Udgivet: (2018)