The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Alvi, Nagib Mahfuz
مؤلفون آخرون: Islam, Mohammad Shahidul
التنسيق: Internship report
اللغة:English
منشور في: Brac University 2024
الموضوعات:
الوصول للمادة أونلاين:http://hdl.handle.net/10361/22898
id 10361-22898
record_format dspace
spelling 10361-228982024-05-23T21:04:15Z The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash Alvi, Nagib Mahfuz Islam, Mohammad Shahidul Brac Business School, Brac University Value generation Digitalization Mobile financial service bKash Internet banking Banks and banking--Technological innovations Mobile commerce--Bangladesh This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023. Cataloged from PDF version of internship reports. Includes bibliographical references (page no. 45-48). This in-depth analysis looks at how bKash, the country's largest Fintech Company, is adding value to the people of Bangladesh.bKash is a really important factor for the nation's economy it has provided financial facilities to the people of Bangladesh where most are not under any bank thus giving them financial stability & security. The goal of this study is to evaluate how well the strategic policies of bKash are actually helping people. An overview of the study looks at the history of bKash and how their main focus has always been to give people financial inclusion. My internship was in the Communication Divisions under Corporate Communications Department as an intern. Here I got an opportunity to learn about bKash inside out & the golden opportunity for me there was to know about the goals and vision of bKash. So my objective and problem statement mainly focuses on these factors because after all this financial inclusion is all new for Bangladesh and as a third world country, the main focus of bKash was to make value and make people feel more confident on their financial stability. So my report focuses on these terms and to show how bKash is leaving up to its values. Nagib Mahfuz Alvi B. Business Administration 2024-05-23T05:08:05Z 2024-05-23T05:08:05Z ©2023 2023-09 Internship report ID 19104021 http://hdl.handle.net/10361/22898 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 56 pages application/pdf Brac University
institution Brac University
collection Institutional Repository
language English
topic Value generation
Digitalization
Mobile financial service
bKash
Internet banking
Banks and banking--Technological innovations
Mobile commerce--Bangladesh
spellingShingle Value generation
Digitalization
Mobile financial service
bKash
Internet banking
Banks and banking--Technological innovations
Mobile commerce--Bangladesh
Alvi, Nagib Mahfuz
The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.
author2 Islam, Mohammad Shahidul
author_facet Islam, Mohammad Shahidul
Alvi, Nagib Mahfuz
format Internship report
author Alvi, Nagib Mahfuz
author_sort Alvi, Nagib Mahfuz
title The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash
title_short The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash
title_full The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash
title_fullStr The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash
title_full_unstemmed The facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bKash
title_sort facilitation of the client or customers value generation through digitalization: a study on mobile financial service provider bkash
publisher Brac University
publishDate 2024
url http://hdl.handle.net/10361/22898
work_keys_str_mv AT alvinagibmahfuz thefacilitationoftheclientorcustomersvaluegenerationthroughdigitalizationastudyonmobilefinancialserviceproviderbkash
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