Determinants of cross-selling opportunities impacting customer lifetime value at Runner Automobile PLC

Determinants of cross-selling opportunities impacting customer lifetime value at Runner Automobile PLC

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Bibliografiska uppgifter
Huvudupphovsman: Hossain, Mokammel
Övriga upphovsmän: Adrita, Ummul Wara
Materialtyp: Internship report
Språk:English
Publicerad: Brac University 2024
Ämnen:
Cross-selling opportunities
Customer lifetime value
Runner Automobile PLC
Customer relations > Management
Cross-selling financial services
Länkar:http://hdl.handle.net/10361/22895

Internet

http://hdl.handle.net/10361/22895

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