An analysis of the effectiveness of marketing and public relations strategies on company promotions: a case Study of Daily Star Digital sector

An analysis of the effectiveness of marketing and public relations strategies on company promotions: a case Study of Daily Star Digital sector

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Xehetasun bibliografikoak
Egile nagusia:	Mahim, Mahia Sunnah
Beste egile batzuk:	Enam, Fabiha
Formatua:	Internship report
Hizkuntza:	English
Argitaratua:	Brac University 2024
Gaiak:	Marketing Public relations Company promotions The Daily Star Public relations > Bangladesh
Sarrera elektronikoa:	http://hdl.handle.net/10361/22874

Antzeko izenburuak

A report on the internship at The Daily Star
nork: Amreen, Rasmia Rahman
Argitaratua: (2018)

A multimedia producer in The Daily Star
nork: Ayon, Md. Khalid Hussain
Argitaratua: (2017)

Exploring online journalism at The Daily Star
nork: Khatun, Asma
Argitaratua: (2018)

Practical observation and analysis of partnership management in The Daily Star
nork: Hasan, Mahodi
Argitaratua: (2017)

A study on the role of public relations in STAR Cineplex
nork: Zaman, Tasnim
Argitaratua: (2018)

A fruitful contact with the ‘Lifestyle’ and ‘Arts and Entertainment’ pages of The Daily Star
nork: Sohana, Shahi
Argitaratua: (2016)

Internship reflections on journalism: an observation from The Daily Star
nork: Rafi, Momena Rahman
Argitaratua: (2018)

Experiencing the world of print media at The Daily Star
nork: Alam, Rubaiat Tasnia
Argitaratua: (2022)

A critical analysis on consumption behavior and future projection of print media: a business case of The Daily Star BD
nork: Tajrian, Shamima
Argitaratua: (2017)

Responsibility accounting, a case study on newspaper industry: The Daily Star
nork: Anik, Imam Muttakee
Argitaratua: (2016)

Exploring the World of Journalism in print media at The Daily Star
nork: Annan, Farjana Ahmed
Argitaratua: (2021)

Internship at The Daily Star
nork: Rubel
Argitaratua: (2018)

Management of account receivable and accounts payable through software in the Daily Star
nork: Mannan, Mahabuba
Argitaratua: (2016)

The Daily Star’s Recruitment and Selection Procedure
nork: Yeasin, Nabid Akter
Argitaratua: (2022)

A profound learning experience at The Daily Star
nork: Tasnim, Farhana
Argitaratua: (2024)

Internship as sub-editor at The Daily Star
nork: Chowdhury, Prajukta Roy
Argitaratua: (2024)

Exploring the world of print media at The Daily Star
nork: Amin, Md Sayeb Al
Argitaratua: (2024)

Public relations activity of Prime Bank Limited & it’s role in creating brand awareness
nork: Islam, Rayhana
Argitaratua: (2023)

A study on promoting and positioning The Super Star Brand (fan, lights, accessories) through their retailers
nork: Islam, Aminul
Argitaratua: (2018)

The consultant's guide to publicity : how to make a name for yourself by promoting your expertise /
nork: Franklin, Reece A.
Argitaratua: (1996)

Marketing functions of Super Star Group
nork: Das, Tapas
Argitaratua: (2019)

Equations of motion in general relativity
nork: Asada, H.

The recruitment and selection process of The Daily Star
nork: Arafat, Sheikh Yasir
Argitaratua: (2018)

Handbook of public relations & communication : a planned approach for creating results /
nork: Balan, K. R.
Argitaratua: (1994)

Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
nork: Rahman, Mahamudur
Argitaratua: (2020)

Advertising and promotion : an integrated marketing communications perspective /
nork: Belch, George E. (George Edward), 1951-
Argitaratua: (2010)

Promotional Strategies of Savlon (ACI Consumer Brand)
nork: Nadvi, Nistar Ahmed
Argitaratua: (2019)

Marketing strategies and communications management at Amari Dhaka
nork: Karmoker, Maryan
Argitaratua: (2020)

Networks in marketing /
Argitaratua: (1996)

Advertising and promotion : an integrated marketing communications perspective /
nork: Belch, George E. (George Edward), 1951-, et al.
Argitaratua: (2021)

Internship at Daily Sun
nork: Afroz, Fatema
Argitaratua: (2018)

Public relations for a better world /
nork: Gopal, Ajit S.
Argitaratua: (1995)

Consumer acceptance of culinary products with the aid of sales promotion
nork: Fuad, Omar Farhan
Argitaratua: (2022)

The impact of digital marketing in building customer relationship and brand promotion
nork: Khan, Sanzeeda Islam
Argitaratua: (2020)

Unraveling public relations’ facets at Forethought PR
nork: Maliha, Maisha
Argitaratua: (2022)

Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
nork: Ahona, Annan Masum
Argitaratua: (2024)

Public relations writing : the essentials of style and format /
nork: Bivins, Thomas H. (Thomas Harvey), 1947-
Argitaratua: (2012)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
nork: Khondokar, Golam Ishtiaq
Argitaratua: (2017)

Exploring different aspects of public relations at Backpage PR
nork: Tasneem, Zarin
Argitaratua: (2023)

Finding the best promotional strategy for influencing the purchase of instant coffee by shoppers, A case study on Nestle Bangladesh Limited.
nork: Arafath, Nafiz Akter
Argitaratua: (2023)