An analysis of the effectiveness of marketing and public relations strategies on company promotions: a case Study of Daily Star Digital sector

An analysis of the effectiveness of marketing and public relations strategies on company promotions: a case Study of Daily Star Digital sector

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Manylion Llyfryddiaeth
Prif Awdur:	Mahim, Mahia Sunnah
Awduron Eraill:	Enam, Fabiha
Fformat:	Internship report
Iaith:	English
Cyhoeddwyd:	Brac University 2024
Pynciau:	Marketing Public relations Company promotions The Daily Star Public relations > Bangladesh
Mynediad Ar-lein:	http://hdl.handle.net/10361/22874

Eitemau Tebyg

A report on the internship at The Daily Star
gan: Amreen, Rasmia Rahman
Cyhoeddwyd: (2018)

A multimedia producer in The Daily Star
gan: Ayon, Md. Khalid Hussain
Cyhoeddwyd: (2017)

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Cyhoeddwyd: (2018)

A fruitful contact with the ‘Lifestyle’ and ‘Arts and Entertainment’ pages of The Daily Star
gan: Sohana, Shahi
Cyhoeddwyd: (2016)

Internship reflections on journalism: an observation from The Daily Star
gan: Rafi, Momena Rahman
Cyhoeddwyd: (2018)

Experiencing the world of print media at The Daily Star
gan: Alam, Rubaiat Tasnia
Cyhoeddwyd: (2022)

A critical analysis on consumption behavior and future projection of print media: a business case of The Daily Star BD
gan: Tajrian, Shamima
Cyhoeddwyd: (2017)

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Internship at The Daily Star
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Cyhoeddwyd: (2018)

Management of account receivable and accounts payable through software in the Daily Star
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Cyhoeddwyd: (2016)

The Daily Star’s Recruitment and Selection Procedure
gan: Yeasin, Nabid Akter
Cyhoeddwyd: (2022)

A profound learning experience at The Daily Star
gan: Tasnim, Farhana
Cyhoeddwyd: (2024)

Internship as sub-editor at The Daily Star
gan: Chowdhury, Prajukta Roy
Cyhoeddwyd: (2024)

Exploring the world of print media at The Daily Star
gan: Amin, Md Sayeb Al
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Public relations activity of Prime Bank Limited & it’s role in creating brand awareness
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A study on promoting and positioning The Super Star Brand (fan, lights, accessories) through their retailers
gan: Islam, Aminul
Cyhoeddwyd: (2018)

The consultant's guide to publicity : how to make a name for yourself by promoting your expertise /
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Cyhoeddwyd: (1996)

Marketing functions of Super Star Group
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Cyhoeddwyd: (2019)

Equations of motion in general relativity
gan: Asada, H.

The recruitment and selection process of The Daily Star
gan: Arafat, Sheikh Yasir
Cyhoeddwyd: (2018)

Handbook of public relations & communication : a planned approach for creating results /
gan: Balan, K. R.
Cyhoeddwyd: (1994)

Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
gan: Rahman, Mahamudur
Cyhoeddwyd: (2020)

Advertising and promotion : an integrated marketing communications perspective /
gan: Belch, George E. (George Edward), 1951-
Cyhoeddwyd: (2010)

Promotional Strategies of Savlon (ACI Consumer Brand)
gan: Nadvi, Nistar Ahmed
Cyhoeddwyd: (2019)

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Networks in marketing /
Cyhoeddwyd: (1996)

Advertising and promotion : an integrated marketing communications perspective /
gan: Belch, George E. (George Edward), 1951-, et al.
Cyhoeddwyd: (2021)

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Public relations for a better world /
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Consumer acceptance of culinary products with the aid of sales promotion
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The impact of digital marketing in building customer relationship and brand promotion
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Unraveling public relations’ facets at Forethought PR
gan: Maliha, Maisha
Cyhoeddwyd: (2022)

Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
gan: Ahona, Annan Masum
Cyhoeddwyd: (2024)

Public relations writing : the essentials of style and format /
gan: Bivins, Thomas H. (Thomas Harvey), 1947-
Cyhoeddwyd: (2012)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
gan: Khondokar, Golam Ishtiaq
Cyhoeddwyd: (2017)

Exploring different aspects of public relations at Backpage PR
gan: Tasneem, Zarin
Cyhoeddwyd: (2023)

Finding the best promotional strategy for influencing the purchase of instant coffee by shoppers, A case study on Nestle Bangladesh Limited.
gan: Arafath, Nafiz Akter
Cyhoeddwyd: (2023)