Raising awareness on necessity of consuming milk daily through branding activations

Raising awareness on necessity of consuming milk daily through branding activations

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Bibliografiska uppgifter
Huvudupphovsman:	Akhter, Saif
Övriga upphovsmän:	Mohammad Al-Din, Mr. Zaheed Husein
Materialtyp:	Internship report
Språk:	English
Publicerad:	Brac University 2024
Ämnen:	Raising awareness Consuming milk Branding activations Branding (Marketing)
Länkar:	http://hdl.handle.net/10361/22761

Liknande verk

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
av: Rahman, Md. Zubair
Publicerad: (2021)

The relation between brand awareness and repeat purchase
av: Zaman, Anis Uz
Publicerad: (2024)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
av: Pal, Shrabanee
Publicerad: (2019)

Impact of digital marketing on brand awareness
av: Haq, Navid Alvi
Publicerad: (2024)

Brand activation - a focused marketing concept (Nido FortiGrow City)
av: Asad, Rashedul Kabir
Publicerad: (2017)

The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
av: Sultana, Jesmin
Publicerad: (2024)

Public relations activity of Prime Bank Limited & it’s role in creating brand awareness
av: Islam, Rayhana
Publicerad: (2023)

Consumer’s brand switching tendency inside telecommunication industry
av: Adila, Fariha Noor
Publicerad: (2024)

Brand awareness and brand perception of ‘Mr. Cookie’
av: Pranto, Mehbub Hossain
Publicerad: (2019)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
av: Khondokar, Golam Ishtiaq
Publicerad: (2017)

Correlation between consumer attitude and market opportunities for green products in Bangladesh
av: Costa, Chowa Francisca
Publicerad: (2023)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
av: Priyanka, Afsary Adiba
Publicerad: (2016)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
av: Saquib, Mohammad Nazmus
Publicerad: (2024)

Impact of digital marketing on brand awareness
av: Mahmud, Frahim
Publicerad: (2017)

Brand awareness and business development through digital marketing
av: Hossain, Md Amir
Publicerad: (2018)

Services marketing and branding strategies of Englishplz Limited
av: Morshed, Zarif
Publicerad: (2024)

Study on measuring brand awareness of OPPO Bangladesh
av: Musavee, Tehsin
Publicerad: (2018)

Implementation of tactical strategy to change consumer perception of Fresh Milk Powder
av: Auvik, Shadman
Publicerad: (2021)

Brand activation in below the line marketing
av: Sutirtha, Shafiqul Islam
Publicerad: (2013)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
av: Neha, Tafriha Kamrul
Publicerad: (2024)

Market readiness and opportunities for air purifiers marketed by Singer Bangladesh Limited
av: Rummat, Shadman Sakib
Publicerad: (2022)

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
av: Bhuiyan, Rafiur Rahman
Publicerad: (2019)

The effect of advertising awareness on brand equity in social media
av: Jabin, Siddiqua Mahe
Publicerad: (2022)

Thorough branding strategy analysis of Nestlé Dairy Brands in Bangladesh
av: Ferdosi, Kazi Humaira
Publicerad: (2024)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
av: Mamun, Md. Abdullah Al
Publicerad: (2018)

Corporate branding : concept and cases\
Publicerad: (2005)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
av: Neehal, Saber Hossain
Publicerad: (2024)

Employer branding of Robi Axiata Limited
av: Fayem, Naimul Hasan
Publicerad: (2014)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
av: Khan, Zahidur Rahim
Publicerad: (2023)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
av: Fahad, Shafayet Ullah
Publicerad: (2024)

Isolation and identification of coliform bacteria from spicy yogurt milk and plain butter milk sold in different markets of Dhaka city
av: Azam, Ariful
Publicerad: (2018)

Employer branding of Daraz Bangladesh Ltd.
av: Chowdhury, Sreejon
Publicerad: (2021)

Shoppers study of ACI Pure Salt
av: Uddin, Moin
Publicerad: (2017)

Re-branding of a corporate brand: A case on Meghna Group of Industries
av: Hossain, Md. Mazid
Publicerad: (2021)

Key HR practices & employer branding activities at Syngenta Bangladesh Ltd.
av: Promee, Nazifa Tasnim
Publicerad: (2023)

Marketing and Brand Communication of SEBL | DX Group
av: Bin Azad, Kazi Zonaid
Publicerad: (2023)

Branding across borders : a guide to global brand marketing /
av: Gregory, James R.
Publicerad: (2002)

Brands and firebrands : insights from experts /
Publicerad: (2003)

Consumers perspective of Kazi Farms Kitchen’s frozen food safety
av: Salahuddin, Md Tasnim Bin
Publicerad: (2024)

Sales activities of Kaymu Bangladesh Limited in relation to the branding and advertising aspect
av: Ridoy, Reazul Islam
Publicerad: (2017)