Raising awareness on necessity of consuming milk daily through branding activations

Raising awareness on necessity of consuming milk daily through branding activations

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Bibliografiske detaljer
Hovedforfatter:	Akhter, Saif
Andre forfattere:	Mohammad Al-Din, Mr. Zaheed Husein
Format:	Internship report
Sprog:	English
Udgivet:	Brac University 2024
Fag:	Raising awareness Consuming milk Branding activations Branding (Marketing)
Online adgang:	http://hdl.handle.net/10361/22761

Lignende værker

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
af: Rahman, Md. Zubair
Udgivet: (2021)

The relation between brand awareness and repeat purchase
af: Zaman, Anis Uz
Udgivet: (2024)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
af: Pal, Shrabanee
Udgivet: (2019)

Impact of digital marketing on brand awareness
af: Haq, Navid Alvi
Udgivet: (2024)

Brand activation - a focused marketing concept (Nido FortiGrow City)
af: Asad, Rashedul Kabir
Udgivet: (2017)

The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
af: Sultana, Jesmin
Udgivet: (2024)

Public relations activity of Prime Bank Limited & it’s role in creating brand awareness
af: Islam, Rayhana
Udgivet: (2023)

Consumer’s brand switching tendency inside telecommunication industry
af: Adila, Fariha Noor
Udgivet: (2024)

Brand awareness and brand perception of ‘Mr. Cookie’
af: Pranto, Mehbub Hossain
Udgivet: (2019)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
af: Khondokar, Golam Ishtiaq
Udgivet: (2017)

Correlation between consumer attitude and market opportunities for green products in Bangladesh
af: Costa, Chowa Francisca
Udgivet: (2023)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
af: Priyanka, Afsary Adiba
Udgivet: (2016)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
af: Saquib, Mohammad Nazmus
Udgivet: (2024)

Impact of digital marketing on brand awareness
af: Mahmud, Frahim
Udgivet: (2017)

Brand awareness and business development through digital marketing
af: Hossain, Md Amir
Udgivet: (2018)

Services marketing and branding strategies of Englishplz Limited
af: Morshed, Zarif
Udgivet: (2024)

Study on measuring brand awareness of OPPO Bangladesh
af: Musavee, Tehsin
Udgivet: (2018)

Implementation of tactical strategy to change consumer perception of Fresh Milk Powder
af: Auvik, Shadman
Udgivet: (2021)

Brand activation in below the line marketing
af: Sutirtha, Shafiqul Islam
Udgivet: (2013)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
af: Neha, Tafriha Kamrul
Udgivet: (2024)

Market readiness and opportunities for air purifiers marketed by Singer Bangladesh Limited
af: Rummat, Shadman Sakib
Udgivet: (2022)

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
af: Bhuiyan, Rafiur Rahman
Udgivet: (2019)

The effect of advertising awareness on brand equity in social media
af: Jabin, Siddiqua Mahe
Udgivet: (2022)

Thorough branding strategy analysis of Nestlé Dairy Brands in Bangladesh
af: Ferdosi, Kazi Humaira
Udgivet: (2024)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
af: Mamun, Md. Abdullah Al
Udgivet: (2018)

Corporate branding : concept and cases\
Udgivet: (2005)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
af: Neehal, Saber Hossain
Udgivet: (2024)

Employer branding of Robi Axiata Limited
af: Fayem, Naimul Hasan
Udgivet: (2014)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
af: Khan, Zahidur Rahim
Udgivet: (2023)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
af: Fahad, Shafayet Ullah
Udgivet: (2024)

Isolation and identification of coliform bacteria from spicy yogurt milk and plain butter milk sold in different markets of Dhaka city
af: Azam, Ariful
Udgivet: (2018)

Employer branding of Daraz Bangladesh Ltd.
af: Chowdhury, Sreejon
Udgivet: (2021)

Shoppers study of ACI Pure Salt
af: Uddin, Moin
Udgivet: (2017)

Re-branding of a corporate brand: A case on Meghna Group of Industries
af: Hossain, Md. Mazid
Udgivet: (2021)

Key HR practices & employer branding activities at Syngenta Bangladesh Ltd.
af: Promee, Nazifa Tasnim
Udgivet: (2023)

Marketing and Brand Communication of SEBL | DX Group
af: Bin Azad, Kazi Zonaid
Udgivet: (2023)

Branding across borders : a guide to global brand marketing /
af: Gregory, James R.
Udgivet: (2002)

Brands and firebrands : insights from experts /
Udgivet: (2003)

Consumers perspective of Kazi Farms Kitchen’s frozen food safety
af: Salahuddin, Md Tasnim Bin
Udgivet: (2024)

Sales activities of Kaymu Bangladesh Limited in relation to the branding and advertising aspect
af: Ridoy, Reazul Islam
Udgivet: (2017)