Guerilla marketing in BD: Functionality & challenges

Guerilla marketing in BD: Functionality & challenges

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Manylion Llyfryddiaeth
Prif Awdur:	Fuad, Izaz Ahmed
Awduron Eraill:	Akter, Ms. Tania
Fformat:	Internship report
Iaith:	English
Cyhoeddwyd:	Brac University 2024
Pynciau:	Guerilla marketing Social media Influencer marketing Marketing. Entrepreneurship > Psychological aspects. Marketing > Management. Small business > Management.
Mynediad Ar-lein:	http://hdl.handle.net/10361/22738

Eitemau Tebyg

Impact of social media marketing and influencer marketing in today’s age
gan: Zaman, Humaira
Cyhoeddwyd: (2019)

Exploring through the digital edge: application of present-day tactics in modernized marketing digitally by CSR Axis Limited
gan: Ahmed, Ehsan
Cyhoeddwyd: (2024)

Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited
gan: Sheba, Nujhat
Cyhoeddwyd: (2018)

The marketing challenge /
gan: Mazur, Laura
Cyhoeddwyd: (1993)

Analysis of different marketing strategies adopted by a Startup under social engagement group
gan: Mahdee, Md. Fuad Hassan
Cyhoeddwyd: (2022)

How X integrated marketing agency is shaping community management through social media
gan: Meheruz, Samara
Cyhoeddwyd: (2021)

Effectiveness of influencer marketing on Generation Z of Bangladesh
gan: Tasfi, Rifa Tasfia
Cyhoeddwyd: (2024)

Entrepreneurship in digital marketing industry
gan: Yasin, Maher
Cyhoeddwyd: (2018)

Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
gan: Rahman, Mahamudur
Cyhoeddwyd: (2020)

How Social media platform is taking over mainstream marketing channels.
gan: Bin Azad, Rifat
Cyhoeddwyd: (2022)

101 ways to get more business /
gan: Foster, Timothy R. V.
Cyhoeddwyd: (1992)

Exploring the intersection of HR, administration, and marketing: a report on pulse healthcare services
gan: Shariar, Md. Mahir
Cyhoeddwyd: (2024)

A study on market entry strategy and cultural Influence on the marketing mix in Kenya: a case of Square Pharmaceuticals Ltd.
gan: Chowdhury, Azmain Faek
Cyhoeddwyd: (2024)

Dependence on social media in the Bangladesh market industry
gan: Monira, Sayeda Sirajum
Cyhoeddwyd: (2023)

Digital marketing ecosystem & digital transformation of Bangladesh marketing industry
gan: Sakib, Shah Mohd Sadnan
Cyhoeddwyd: (2018)

Prospects and challenges of digital marketing - a report on Grey Dhaka
gan: Hossain, Mahir
Cyhoeddwyd: (2023)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
gan: Neehal, Saber Hossain
Cyhoeddwyd: (2024)

An in-depth analysis of the operations workflow of a Bangladeshi advertising agency (Glitch DHK)
gan: Karim, Syeda Anan
Cyhoeddwyd: (2024)

Effectiveness of digital marketing through social media campaign
gan: Chowdhury, Mumtarin Ashab
Cyhoeddwyd: (2018)

Sales and marketing strategies of Business Solutions Limited
gan: Paul, Bishal
Cyhoeddwyd: (2018)

Marketing /
gan: Lamb, Charles W.
Cyhoeddwyd: (1999)

Opportunities and challenges of digital marketing in Bangladesh
gan: Chowdhury, Md. Abu Bakar
Cyhoeddwyd: (2016)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
gan: Neha, Tafriha Kamrul
Cyhoeddwyd: (2024)

Marketing management and strategy /
gan: Doyle, Peter, 1943 June 23-2003
Cyhoeddwyd: (2006)

Study onthe use social media for marketing of brands
gan: Nawar, Fairooz
Cyhoeddwyd: (2017)

Customer engagement process of X integrated marketing agency
gan: Islam, Md. Mariful
Cyhoeddwyd: (2024)

Strategic marketing management in Asia: case studies and lessons across industries
Cyhoeddwyd: (2017)

Digital marketing trends in Bangladesh: a measure of sheba.xyz’s efficiency on executing these trends
gan: Khan, Ashiqul Haque
Cyhoeddwyd: (2020)

Prospects and challenges of social media marketing in Bangladesh: a case of Global Digital Mart Ltd.
gan: Nion, Sajid Hasan
Cyhoeddwyd: (2019)

E-commerce marketing practices for consumer goods in Bangladesh
gan: Hasan, Syed Sadat
Cyhoeddwyd: (2024)

Using marketing mix to launch a new bike brand in the market
gan: Ahmed, Jawad
Cyhoeddwyd: (2019)

Impact of social media marketing on event factory
gan: Shahriar, Abrar
Cyhoeddwyd: (2019)

Strategic approach to use social media for marketing in perspective of Bangladesh
gan: Rahman, Afshana
Cyhoeddwyd: (2016)

Analysis on consumer recall, recognition and brand association of the Savlon Social Media Campaign
gan: Rahman, Tanzeela
Cyhoeddwyd: (2017)

The impact of Social Media on Lead Generation
gan: Khan, Maisha Maliha
Cyhoeddwyd: (2022)

The collaboration of social media management and creative teamwork at Paper Rhyme
gan: Mim, Samiha Tabassum
Cyhoeddwyd: (2024)

Impact of social media marketing in BRAC Bank
gan: Raihan Dipto, Md. Hasin
Cyhoeddwyd: (2023)

Service marketing of Field Information Solution Limited
gan: Islam, Md. Mominul
Cyhoeddwyd: (2023)

Customer engagement through social media
gan: Ayaz, Mohammed
Cyhoeddwyd: (2024)

Trade marketing initiatives of “Transcom Beverages Ltd” (PepsiCo BD)
gan: Abida, Dina
Cyhoeddwyd: (2024)