Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh

Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Detalhes bibliográficos
Autor principal: Jony, Md. Ali
Outros Autores: Hossain,Saif
Formato: Thesis
Idioma:English
Publicado em: Brac University 2024
Assuntos:
MFS
Financial Inclusion
Customer loyalty
Competitive strategies
Customer retention
Finance > Technological innovations.
Financial institutions > Technological innovations.
Market surveys.
Acesso em linha:http://hdl.handle.net/10361/22727

Internet

http://hdl.handle.net/10361/22727

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