Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh

Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Detalles Bibliográficos
Autor Principal: Jony, Md. Ali
Outros autores: Hossain,Saif
Formato: Thesis
Idioma:English
Publicado: Brac University 2024
Subjects:
MFS
Financial Inclusion
Customer loyalty
Competitive strategies
Customer retention
Finance > Technological innovations.
Financial institutions > Technological innovations.
Market surveys.
Acceso en liña:http://hdl.handle.net/10361/22727

Internet

http://hdl.handle.net/10361/22727

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