Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh

Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Xehetasun bibliografikoak
Egile nagusia:	Jony, Md. Ali
Beste egile batzuk:	Hossain,Saif
Formatua:	Thesis
Hizkuntza:	English
Argitaratua:	Brac University 2024
Gaiak:	MFS Financial Inclusion Customer loyalty Competitive strategies Customer retention Finance > Technological innovations. Financial institutions > Technological innovations. Market surveys.
Sarrera elektronikoa:	http://hdl.handle.net/10361/22727

Antzeko izenburuak

Beyond cash out: exploring the diversification of Mobile Financial Services (MFS) in Bangladesh: a study on Mobile Financial Services provider bKash
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How non-brand shops and customers are getting benefitted through MFS (mobile financial service) like Bkash
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Customer satisfaction of Mercantile Bank Limited
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Argitaratua: (2024)

Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh
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Ascribing dimensions enhancing employee innovation: function of job characteristics, psychological capital (PsyCap), work-based learning (WBL) and inventive environment
nork: Aleen, Lamiza
Argitaratua: (2022)

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Argitaratua: (2000)

Control of fraud and unauthorized payments in the MFS industry: An exploratory study of bKash Limited
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Argitaratua: (2023)

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nork: Rahman, Reaz
Argitaratua: (2015)

Consumer’s brand switching tendency inside telecommunication industry
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Argitaratua: (2024)

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Argitaratua: (2019)

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MFS the missing puzzle piece to cashless Bangladesh? - a report on bKash
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Transaction monitoring in bKash Limited in global perspectives
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Argitaratua: (2020)

Competition, Innovation, and Inclusive Growth.
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Growth in financial account ownership has slowed down in Bangladesh: Findings
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nork: Atia, Tabassum
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Mobile financial services and impact of Covid-19 on its growth: in context of Bangladesh
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Customer contentment assessment of LankaBangla Finance Limited credit cards service
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Digital transformation of NRBC Bank PLC: customer experience from Imamgnaj branch
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Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
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Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
nork: Mamud, Dewan Seam
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Analyzing Youths use of Mobile Financial Services (MFS) - a focus on bKash
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The impact of Research and Innovation Investment on Bank’s financial performance: A study on Mutual Trust Bank Limited, Bangladesh
nork: Yeasin, Hossain Mohammad
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Loyalty & customer buying behavior during pandemic period
nork: Rahman, Md. Hasinur
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Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
nork: Mazumder, Avranil
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Analyzing the customer’s perception about the service quality of customer service team of bKash
nork: Alam, Tasnova
Argitaratua: (2018)

Access barriers to financial inclusion: a study of the Ugandan case
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Understanding brand reputation and customer loyalty through online customer service VS offline customer service in X Solutions Limited
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The advent of digital payments and a new avenue of financing for consumers in Bangladesh
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