Customer engagement on social media to improve brand loyalty

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Bibliografiske detaljer
Hovedforfatter:	Hasan, Md.Alif
Format:	Other
Sprog:	English
Udgivet:	Brac University 2024
Fag:	Social media Customer engagement Loyalty Brand
Online adgang:	http://hdl.handle.net/10361/22475

Lignende værker

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
af: Mazumder, Avranil
Udgivet: (2024)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
af: Mamud, Dewan Seam
Udgivet: (2024)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
af: Pal, Shrabanee
Udgivet: (2019)

Role of community management services at Greenovent Ltd.: A study on How brands utilize social media engagement to enhance customer Relationship.
af: Kaushik, Farid-Uz-Zaman
Udgivet: (2021)

Customer engagement through social media
af: Ayaz, Mohammed
Udgivet: (2024)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
af: Chowdhury, Shakib Ahamed
Udgivet: (2024)

Brand attributes that leads to increase in brand loyalty
af: Hoque, Farha Adiba
Udgivet: (2021)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
af: Neehal, Saber Hossain
Udgivet: (2024)

Understanding brand reputation and customer loyalty through online customer service VS offline customer service in X Solutions Limited
af: Kader, Syed Mashriqul
Udgivet: (2020)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
af: Saquib, Mohammad Nazmus
Udgivet: (2024)

Implementations of Interactive discussions with customers to put incentives and increasing of sales along with brand loyalty
af: Al Mehdi, Abdullah
Udgivet: (2023)

Customer loyalty of Super Thai Plastic Ltd.
af: Rahman, Reaz
Udgivet: (2015)

Customer engagement process of X integrated marketing agency
af: Islam, Md. Mariful
Udgivet: (2024)

Engaging people with employer branding at BRAC-Aarong
af: Eiaz-Ur-Rahman, A. F. M.
Udgivet: (2024)

Loyalty & customer buying behavior during pandemic period
af: Rahman, Md. Hasinur
Udgivet: (2023)

Employee branding and employee engagement at Daraz Bangladesh Ltd
af: Islam Mahim, Nurun Nahar
Udgivet: (2023)

The effect of advertising awareness on brand equity in social media
af: Jabin, Siddiqua Mahe
Udgivet: (2022)

The role of client service officers at Brand Practitioners Bangladesh
af: Raisa, Khadiza Al Tahira Chowdhury
Udgivet: (2024)

The principle of loyalty in EU law /
af: Klamert, Marcus

Relationship of loyalty programs with customers’ purchase quantity and frequency
af: Islam, Ariful
Udgivet: (2024)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
af: Khondokar, Golam Ishtiaq
Udgivet: (2017)

Designing for brand consistency across social media: challenges and strategies at Wonderif
af: Srabani, Simeen
Udgivet: (2024)

Importance of social media engagement for organizations growth: a perspective on X Solutions Limited
af: Hoque, Muhammed Ziaul
Udgivet: (2019)

Successful customer retention in a week /
af: Smith, Jane
Udgivet: (2000)

Impact of social media on effectiveness of brand promotion (Garnier Bangladesh)
af: Mehdi, Sakib
Udgivet: (2019)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
af: Priyanka, Afsary Adiba
Udgivet: (2016)

Impact of media in growing brand
af: Tabinda, Faraiba Farnan
Udgivet: (2016)

Consumer’s brand switching tendency inside telecommunication industry
af: Adila, Fariha Noor
Udgivet: (2024)

An analysis of Anzara Bangladesh Limited's influencer marketing campaigns and their impact on customer engagement
af: Onty, Meharin Islam
Udgivet: (2024)

CRM software in customer retention and customer loyalty in a B2B sewing thread company in Bangladesh
af: Debi, Debosmita Roy
Udgivet: (2024)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
af: Neha, Tafriha Kamrul
Udgivet: (2024)

Driving engagement and innovation of My Robi
af: Chowdhury, Anika Aftarin
Udgivet: (2024)

Building brand equity and effectiveness of distribution channel of ACI Pure Salt
af: Keya, Kaniz Fatema
Udgivet: (2024)

The influence of social media platforms and different content formats on brand Image and customer acquisition
af: Rifat, Amin Ahamed
Udgivet: (2024)

The impact of digital marketing in building customer relationship and brand promotion
af: Khan, Sanzeeda Islam
Udgivet: (2020)

The effectiveness of employer branding on social media platforms of today: avenues for enhancing recruitment at Wonderif Studio
af: Hassan, Abidur Rafi
Udgivet: (2024)

The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
af: Sultana, Jesmin
Udgivet: (2024)

Impact of social-media marketing, price and perceived quality on brand loyalty amongst generation Y (Millennials) customers, a developing country perspective
af: Islam, Kazi Tasnimul
Udgivet: (2023)

Kellogg on branding : the marketing faculty of the Kellogg School of Management /
Udgivet: (2005)

Enhancing bank loyalty through the practice of sustainable banking
af: Hossain, S.M. Modasser
Udgivet: (2022)