Impact of repeat customers in profitability of service industry: A study on Mental health service
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.
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Формат: | Internship report |
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Brac University
2024
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Онлайн доступ: | http://hdl.handle.net/10361/22136 |
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10361-221362024-01-15T08:35:51Z Impact of repeat customers in profitability of service industry: A study on Mental health service Islam, Rafiul Lee, Dr. Sang H Brac Business School, Brac University Profitability Cost-benefit analysis Repeat customers Service industry Service industries. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023. Cataloged from PDF version of internship report. Includes bibliographical references (page 21). This report focused on repeat customers contribution in profitability of service industry, particularly mental health service. It also discussed about Moshal Mental health services internal and external analysis and its financial aspects. It’s been found that repeat customers are more profitable than new customers considering cost-benefit analysis and secondary research. However, new customer acquisition is also important as new customers may become repeat customers at some point which is necessary for business scalability. Rafiul Islam B. Business Administration 2024-01-14T09:22:11Z 2024-01-14T09:22:11Z 2023 2023-01 Internship report ID: 19104118 http://hdl.handle.net/10361/22136 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 21 pages application/pdf Brac University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
Profitability Cost-benefit analysis Repeat customers Service industry Service industries. |
spellingShingle |
Profitability Cost-benefit analysis Repeat customers Service industry Service industries. Islam, Rafiul Impact of repeat customers in profitability of service industry: A study on Mental health service |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023. |
author2 |
Lee, Dr. Sang H |
author_facet |
Lee, Dr. Sang H Islam, Rafiul |
format |
Internship report |
author |
Islam, Rafiul |
author_sort |
Islam, Rafiul |
title |
Impact of repeat customers in profitability of service industry: A study on Mental health service |
title_short |
Impact of repeat customers in profitability of service industry: A study on Mental health service |
title_full |
Impact of repeat customers in profitability of service industry: A study on Mental health service |
title_fullStr |
Impact of repeat customers in profitability of service industry: A study on Mental health service |
title_full_unstemmed |
Impact of repeat customers in profitability of service industry: A study on Mental health service |
title_sort |
impact of repeat customers in profitability of service industry: a study on mental health service |
publisher |
Brac University |
publishDate |
2024 |
url |
http://hdl.handle.net/10361/22136 |
work_keys_str_mv |
AT islamrafiul impactofrepeatcustomersinprofitabilityofserviceindustryastudyonmentalhealthservice |
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1814308021255274496 |