Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Bibliografiske detaljer
Hovedforfatter:	Saquib, Mohammad Nazmus
Andre forfattere:	Ahmed, Riyashad
Format:	Internship report
Sprog:	English
Udgivet:	Brac University 2024
Fag:	Customer satisfaction Brand loyalty Bata Buying patterns Consumer behaviour Consumer satisfaction. Branding > Marketing
Online adgang:	http://hdl.handle.net/10361/22097

Lignende værker

Loyalty & customer buying behavior during pandemic period
af: Rahman, Md. Hasinur
Udgivet: (2023)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
af: Rahman, Md. Zubair
Udgivet: (2021)

Consumer’s brand switching tendency inside telecommunication industry
af: Adila, Fariha Noor
Udgivet: (2024)

The brand image analysis in customer satisfaction of MyBL app
af: Redwan, Nusrat
Udgivet: (2024)

Customer experience and satisfaction with Suzuki motorbikes in comparison to premium Indian and Chinese Motorcycle brands.
af: Ahmed, Iftekhar
Udgivet: (2019)

The success of BATA stores densely depend on choosing location
af: Labonno, Lutfunnaher Ahmed
Udgivet: (2018)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
af: Pal, Shrabanee
Udgivet: (2019)

Customer engagement on social media to improve brand loyalty
af: Hasan, Md.Alif
Udgivet: (2024)

Customer satisfaction of Triangle Services Limited
af: Islam, Mohammad Saiful
Udgivet: (2024)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
af: Neehal, Saber Hossain
Udgivet: (2024)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
af: Mamud, Dewan Seam
Udgivet: (2024)

Factors affecting consumers buying confectionery products (Chocolate)
af: Evan, Ar-Rafi Ahmed
Udgivet: (2019)

Customer satisfaction of e-commerce in Bangladesh
af: Nobin, Kamran Hossain
Udgivet: (2017)

Implementations of Interactive discussions with customers to put incentives and increasing of sales along with brand loyalty
af: Al Mehdi, Abdullah
Udgivet: (2023)

Customer satisfaction and user interface of Hungrynaki.com
Udgivet: (2018)

Customer satisfaction on service quality of EXIM Bank
af: Silma, Nowshin Subah
Udgivet: (2024)

Consumer Satisfaction on Biscuit in Bangladesh Market
af: Imran, Mozammel
Udgivet: (2019)

Human resource functions of Bata shoe company
af: Anowar, Tanjim Ibne
Udgivet: (2018)

Raising awareness on necessity of consuming milk daily through branding activations
af: Akhter, Saif
Udgivet: (2024)

Post paid consumer's satisfaction level in Airtel Bangladesh
af: Nahian, Saeed Md.
Udgivet: (2015)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
af: Chowdhury, Shakib Ahamed
Udgivet: (2024)

Relationship of loyalty programs with customers’ purchase quantity and frequency
af: Islam, Ariful
Udgivet: (2024)

Behavioral segment & customer expectation towards telecommunication operators in Bangladesh
af: Akter, Sadia
Udgivet: (2018)

Customer satisfaction of UCBL
af: Maksud, Aquib
Udgivet: (2021)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
af: Ahmed, Tamjid
Udgivet: (2024)

Factors influencing customer satisfaction in Grameenphone
af: Deepta, Aqib Wassy
Udgivet: (2019)

Customer satisfaction of Berger Paints Bangladesh Limited
af: Zaman, Md. Sanjid
Udgivet: (2021)

Consumer protection and satisfaction : legal and managerial dimensions /
af: Gulshan, S. S. (Satnam Singh), 1935-
Udgivet: (1994)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
af: Mazumder, Avranil
Udgivet: (2024)

Exploring the factors influencing customer satisfaction of foodpanda elderly people (above 50 years)
af: Taher, Ruzlan Reshaila
Udgivet: (2024)

Customer satisfaction of online shopping and E-Commerce business in Bangladesh
af: Hussen, Md Ismaile
Udgivet: (2023)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
af: Priyanka, Afsary Adiba
Udgivet: (2016)

Customer satisfaction of Dr. Azmal Hospital Limited
af: Yousuf, M. Ashrafuzzaman
Udgivet: (2021)

Measuring business client's satisfaction of BiTechX
af: Binte Shaheen, Tasnim
Udgivet: (2023)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
af: Khondokar, Golam Ishtiaq
Udgivet: (2017)

Overall banking industry for foreign Bangladeshi customers in terms of Bangladesh
af: Islam, Md. Aminul
Udgivet: (2019)

Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch
af: Sumaya, Ayesha
Udgivet: (2019)

Thorough branding strategy analysis of Nestlé Dairy Brands in Bangladesh
af: Ferdosi, Kazi Humaira
Udgivet: (2024)

Employee job satisfaction level of International Brands Limited and Aquamarine Distributions Limited
af: Lisa, Aysha Khatun
Udgivet: (2017)

Services marketing and branding strategies of Englishplz Limited
af: Morshed, Zarif
Udgivet: (2024)