Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Bhuiyan, A.K.M. Akibuzzaman
Rannpháirtithe:	Tabassum, Takmilla
Formáid:	Internship report
Teanga:	English
Foilsithe / Cruthaithe:	Brac University 2023
Ábhair:	ACI Motors Sales Marketing Digital marketing Brand perception Marketing > Management. Internet marketing.
Rochtain ar líne:	http://hdl.handle.net/10361/21387

Míreanna comhchosúla

ACI Motors Ltd. Foton commercial vehicle sales and marketing
de réir: Ahnaf Rahman
Foilsithe / Cruthaithe: (2023)

ACI Limited's (consumer brands division) implementation of secondary sales automation
de réir: Sarkar, Akhi
Foilsithe / Cruthaithe: (2024)

Strategies of digital marketing at Yamaha Motorcycle Bangladesh and factors contributing to the success of campaigns
de réir: Hossain, Kazi Tahmid
Foilsithe / Cruthaithe: (2024)

Online marketing strategy for ACI Foods Limited
de réir: Jahan, Nushrat
Foilsithe / Cruthaithe: (2019)

ACI Limited hygiene products: Departmental sales & distribution policy affecting market share
de réir: Mamun, Muhammad Shafkat
Foilsithe / Cruthaithe: (2024)

Promotional strategies of ACI Consumer Brand (Savlon)
de réir: Tahamid, Ahanaf
Foilsithe / Cruthaithe: (2019)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
de réir: Pal, Shrabanee
Foilsithe / Cruthaithe: (2019)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
de réir: Chowdhury, Shakib Ahamed
Foilsithe / Cruthaithe: (2024)

Sales methods & credit collection policy of Rangs Motors Limited
de réir: Shakil, Shoaib Iftekhar
Foilsithe / Cruthaithe: (2022)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
de réir: Neehal, Saber Hossain
Foilsithe / Cruthaithe: (2024)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
de réir: Mamud, Dewan Seam
Foilsithe / Cruthaithe: (2024)

The impact of digital marketing in building customer relationship and brand promotion
de réir: Khan, Sanzeeda Islam
Foilsithe / Cruthaithe: (2020)

Promotional Strategies of Savlon (ACI Consumer Brand)
de réir: Nadvi, Nistar Ahmed
Foilsithe / Cruthaithe: (2019)

Evaluating consumer purchasing behavior for Shawpno’s pet foods
de réir: Anzum, Humayra
Foilsithe / Cruthaithe: (2024)

Impact of digital marketing on Nagad’s success
de réir: Jerin, Nowshin
Foilsithe / Cruthaithe: (2023)

Impact of digital marketing on brand awareness
de réir: Haq, Navid Alvi
Foilsithe / Cruthaithe: (2024)

Marketing strategies of ACI Formulation Ltd.
de réir: Queen, Tamanna Sharmin
Foilsithe / Cruthaithe: (2021)

The impact of Social Media on Lead Generation
de réir: Khan, Maisha Maliha
Foilsithe / Cruthaithe: (2022)

Brand awareness and brand perception of ‘Mr. Cookie’
de réir: Pranto, Mehbub Hossain
Foilsithe / Cruthaithe: (2019)

Competitive market analysis of ACI Pure Salt
de réir: Nadeeha
Foilsithe / Cruthaithe: (2022)

Developing content strategy of Airtel across digital platforms
de réir: Jahan, Mashrufa
Foilsithe / Cruthaithe: (2024)

Impact of digital marketing on brand awareness
de réir: Mahmud, Frahim
Foilsithe / Cruthaithe: (2017)

Factors generated via experiential marketing and itseffect on building brand equity
de réir: Al Noor, Md. Dayan
Foilsithe / Cruthaithe: (2019)

The effect of advertising awareness on brand equity in social media
de réir: Jabin, Siddiqua Mahe
Foilsithe / Cruthaithe: (2022)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
de réir: Mazumder, Avranil
Foilsithe / Cruthaithe: (2024)

Ideal social media marketing communication strategies for ISP industries of Bangladesh
de réir: Hossain, Md. Abir
Foilsithe / Cruthaithe: (2024)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
de réir: Rahman, Adrita
Foilsithe / Cruthaithe: (2022)

ACI Motors contributes to sustainable agriculture in Bangladesh
de réir: Rahul, Mominul Islam
Foilsithe / Cruthaithe: (2023)

Branding and communication mix of Transcom Beverages Ltd
de réir: Arefin, Sajid
Foilsithe / Cruthaithe: (2024)

Marketing practice of the brand “Savlon”
de réir: Aric, MD. Samiul Hasan
Foilsithe / Cruthaithe: (2023)

A report on analysis of sales & marketing strategies and activities adopted by Summit Communications Ltd
de réir: Istiaque, Arif
Foilsithe / Cruthaithe: (2023)

Impact of social media marketing in BRAC Bank
de réir: Raihan Dipto, Md. Hasin
Foilsithe / Cruthaithe: (2023)

Marketing and Brand Communication of SEBL | DX Group
de réir: Bin Azad, Kazi Zonaid
Foilsithe / Cruthaithe: (2023)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
de réir: Khan, Zahidur Rahim
Foilsithe / Cruthaithe: (2023)

Bridging the experience and perception gap through 360-degree brand campaign: a case of Banglalink Fastest 4G
de réir: Sakib, MD. Nazmus
Foilsithe / Cruthaithe: (2024)

Digital empowerment: how AyyKori is reshaping Bangladeshi local communities through local brand partnerships and digital marketing
de réir: Afrin, Sajia
Foilsithe / Cruthaithe: (2024)

Branding across borders : a guide to global brand marketing /
de réir: Gregory, James R.
Foilsithe / Cruthaithe: (2002)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
de réir: Aurin, Shenjuti Mahmud
Foilsithe / Cruthaithe: (2022)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
de réir: Ashraf, Zayed
Foilsithe / Cruthaithe: (2024)

Importance of lead generation in sales and marketing
de réir: Noushin, Anika
Foilsithe / Cruthaithe: (2019)