Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle.
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.
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Brac University
2023
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10361-194032023-08-23T09:38:09Z Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle. Faruk Mahadi, Md Omar Alam, Syed Mahfujul Brac Business School, Brac University Comprehensive analysis Marketing and distribution ACI Logistics Limited-Lifestyle Marketing. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. Cataloged from PDF version of internship report. Includes bibliographical references (page 29). To reduce the distance between initial producers and the customers, ACI Logistics Ltd entered the market in 2008. Making everything available from daily needs to home accessories and much more. ACI Logistics Ltd operates SHWAPNO, which is the best retail brand and the most available super shop over the country. With the proper strategies and plans Shwapno has successfully grabbed 45 % market share and it expanding its reign. This report explains the one department of Shwapno which is the lifestyle department. It focuses on comprehensive discussion on the activities inside lifestyle department and integrated marketing and distribution strategies of ACI Logistics Ltd- Lifestyle. In retail business marketing and distribution are connected so closely. One fulfills another. For example, if one sales offer launched before ensuring stock, Shwapno could end up having dissatisfied customers because customers will find less collection in the outlets. It is a significant duty for every retail employee to keep an eye on the customers’ satiety. This report thoroughly discusses the integrated operation of marketing and distribution of Shwapno Lifestyle. Md Omar Faruk Mahadi B. Business Administration 2023-08-14T06:47:02Z 2023-08-14T06:47:02Z 2021 2021-04 Internship report ID: 16104137 http://hdl.handle.net/10361/19403 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 29 pages application/pdf Brac University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
Comprehensive analysis Marketing and distribution ACI Logistics Limited-Lifestyle Marketing. |
spellingShingle |
Comprehensive analysis Marketing and distribution ACI Logistics Limited-Lifestyle Marketing. Faruk Mahadi, Md Omar Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle. |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. |
author2 |
Alam, Syed Mahfujul |
author_facet |
Alam, Syed Mahfujul Faruk Mahadi, Md Omar |
format |
Internship report |
author |
Faruk Mahadi, Md Omar |
author_sort |
Faruk Mahadi, Md Omar |
title |
Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle. |
title_short |
Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle. |
title_full |
Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle. |
title_fullStr |
Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle. |
title_full_unstemmed |
Comprehensive analysis on the relation of marketing and distribution of ACI Logistics Limited-Lifestyle. |
title_sort |
comprehensive analysis on the relation of marketing and distribution of aci logistics limited-lifestyle. |
publisher |
Brac University |
publishDate |
2023 |
url |
http://hdl.handle.net/10361/19403 |
work_keys_str_mv |
AT farukmahadimdomar comprehensiveanalysisontherelationofmarketinganddistributionofacilogisticslimitedlifestyle |
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