The contribution of brand equity in the working capital management of Maggi from Nestle Bangladesh

The contribution of brand equity in the working capital management of Maggi from Nestle Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Détails bibliographiques
Auteur principal: Islam, Aminul
Autres auteurs: Lee, Dr. Sang H
Format: Internship report
Langue:English
Publié: Brac University 2023
Sujets:
Brand equity
Working capital management
Maggi
Nestle Bangladesh Limited
Branding (Marketing)
Working capital.
Accès en ligne:http://hdl.handle.net/10361/19263

Internet

http://hdl.handle.net/10361/19263

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