LRFS: online shoppers’ behavior based efficient customer segmentation model

LRFS: online shoppers’ behavior based efficient customer segmentation model

This thesis is submitted in partial fulfillment of the requirements for the degree of Master of Science in Computer Science and Engineering, 2023.

Bibliografiske detaljer
Hovedforfatter: Khan, Riyo Hayat
Andre forfattere: Alam, Md. Golam Rabiul
Format: Thesis
Sprog:English
Udgivet: Brac University 2023
Fag:
Customer segmentation
Unsupervised machine learning
K-Means
K-Medoids
DBSCAN
RFM analysis
LRFM analysis
Dimensionality reduction
PCA
t-SNE
Autoencoder
Deep learning
Google analytics
Customer relations > Management > Data processing
Machine learning
Cognitive learning theory
Online adgang:http://hdl.handle.net/10361/18680

Internet

http://hdl.handle.net/10361/18680

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