Tourism in Nepal: a study on tourists’ perception

This thesis is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022.

Մատենագիտական մանրամասներ
Հիմնական հեղինակ: Pokharel, Nanshu
Այլ հեղինակներ: Sultan, Md Parves
Ձևաչափ: Թեզիս
Լեզու:English
Հրապարակվել է: Brac University 2023
Խորագրեր:
Առցանց հասանելիություն:http://hdl.handle.net/10361/18369
id 10361-18369
record_format dspace
spelling 10361-183692023-05-29T21:01:50Z Tourism in Nepal: a study on tourists’ perception Pokharel, Nanshu Sultan, Md Parves Brac Business School, Brac University Tourism Consumers perception Tourist Behavior Marketing Nepal Tourism--Marketing This thesis is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022. Cataloged from PDF version of thesis. Includes bibliographical references (pages 28-30). Tourism is undoubtedly one of the fastest-growing industries in Nepal. The prospect of tourism in Nepal is huge after the national remittance and revenues of water resources (Basnet 2009). However, it became very significant after COVID-19, and Nepal’s lost remittance and tourism revenues have crippled the nation’s finances. Therefore, the restoration of the industry back to its normal phase and with a whole lot of improvement seems necessary (Sah et al., 2020). For the sustainable growth of the tourism sector, it is necessary to overcome the challenges by identifying the problems and mitigating consumer needs and demands by improving the services. The data from 2018 shows that the tourist industry contributes about 7.9% to the country’s GDP (Gross Domestic Product) and has supported over 1.05 million jobs and is expected to support 1.35 million jobs by 2029. (Sah et al., 2020). It is therefore important to support the industry. Nanshu Pokharel M. Business Administration 2023-05-29T06:35:33Z 2023-05-29T06:35:33Z 2022 2022-11 Thesis ID 20264067 http://hdl.handle.net/10361/18369 en Brac University theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 40 pages application/pdf Brac University
institution Brac University
collection Institutional Repository
language English
topic Tourism
Consumers perception
Tourist
Behavior
Marketing
Nepal
Tourism--Marketing
spellingShingle Tourism
Consumers perception
Tourist
Behavior
Marketing
Nepal
Tourism--Marketing
Pokharel, Nanshu
Tourism in Nepal: a study on tourists’ perception
description This thesis is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022.
author2 Sultan, Md Parves
author_facet Sultan, Md Parves
Pokharel, Nanshu
format Thesis
author Pokharel, Nanshu
author_sort Pokharel, Nanshu
title Tourism in Nepal: a study on tourists’ perception
title_short Tourism in Nepal: a study on tourists’ perception
title_full Tourism in Nepal: a study on tourists’ perception
title_fullStr Tourism in Nepal: a study on tourists’ perception
title_full_unstemmed Tourism in Nepal: a study on tourists’ perception
title_sort tourism in nepal: a study on tourists’ perception
publisher Brac University
publishDate 2023
url http://hdl.handle.net/10361/18369
work_keys_str_mv AT pokharelnanshu tourisminnepalastudyontouristsperception
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