Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd.

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক: Roza, Afroza Zaman
অন্যান্য লেখক: Alam, Dr. Md. Kausar
বিন্যাস: Internship report
ভাষা:English
প্রকাশিত: Brac University 2023
বিষয়গুলি:
অনলাইন ব্যবহার করুন:http://hdl.handle.net/10361/18130
id 10361-18130
record_format dspace
spelling 10361-181302023-04-11T21:01:42Z Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd. Roza, Afroza Zaman Alam, Dr. Md. Kausar Brac Business School, Brac University Mobile Financial Services Financial Inclusion Nagad Ltd. Mobile commerce. Mobile This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022. Cataloged from PDF version of internship report. Includes bibliographical references (pages 61-62). As a requirement for the completion of the Bachelor of Business Administration (BBA) program, this report is prepared after a 3 months internship at Nagad Ltd. on “Impact of Mobile Financial Services on Financial Inclusion of Bangladesh: A Case Study on Nagad Ltd.”. The general responsibilities assigned to me as intern of business strategy is described here as well as the challenges and learnings received throughout the internship period. An overview of Nagad Ltd. as the second largest fintech company of the country is described in this report as well as the management, marketing practices, recruitments process, operations, different services offered by the company. In order to find out the company’s contribution in the Mobile Financial Service (MFS) industry of Bangladesh and the activities to increase financial inclusivity, different types of analysis are conducted; a comparison between Mobile Banking and Mobile Financial Service being the first one give idea of the growth of the Mobile Financial Industry of the country. Some estimated figures are derived from the company insiders to give a clear picture about the company’s service wise monthly transaction and monthly contribution in the industry. Lastly to find out if the company is properly reaching its ‘potential customer base, to gather customer’s opinion, perceptions about the services offered by the company and attitude towards the acceptance of services provided by Nagad Ltd. an in-person survey was conducted among random 40 people. Finally, some limitations and are drawn from the study and some recommendations are suggested to improve the company’s service. Afroza Zaman Roza B. Business Administration 2023-04-11T03:41:05Z 2023-04-11T03:41:05Z 2022 2022-11 Internship report ID: 18104008 http://hdl.handle.net/10361/18130 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 71 pages application/pdf Brac University
institution Brac University
collection Institutional Repository
language English
topic Mobile Financial Services
Financial Inclusion
Nagad Ltd.
Mobile commerce.
Mobile
spellingShingle Mobile Financial Services
Financial Inclusion
Nagad Ltd.
Mobile commerce.
Mobile
Roza, Afroza Zaman
Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd.
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.
author2 Alam, Dr. Md. Kausar
author_facet Alam, Dr. Md. Kausar
Roza, Afroza Zaman
format Internship report
author Roza, Afroza Zaman
author_sort Roza, Afroza Zaman
title Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd.
title_short Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd.
title_full Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd.
title_fullStr Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd.
title_full_unstemmed Impact of mobile financial services on financial inclusion of Bangladesh: A case study on Nagad Ltd.
title_sort impact of mobile financial services on financial inclusion of bangladesh: a case study on nagad ltd.
publisher Brac University
publishDate 2023
url http://hdl.handle.net/10361/18130
work_keys_str_mv AT rozaafrozazaman impactofmobilefinancialservicesonfinancialinclusionofbangladeshacasestudyonnagadltd
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