The distribution and logistics of Daraz BD
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022.
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Brac University
2023
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10361-177522023-01-24T04:08:04Z The distribution and logistics of Daraz BD Sweety, Meher Aftab Islam, Dr. Ekramul Brac Business School, Brac University E-commerce sector Daraz Bangladesh Supply Chain Management. This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022. Cataloged from PDF version of internship report. Includes bibliographical references (page 24). Daraz Bangladesh is the leader in the E-commerce sector in this country and is responsible for ushering in a new era in the electronic purchasing trend. Along with new trends for the clients, it has created a plethora of company prospects. Daraz is consistently increasing its market share across the nation despite a number of external environmental challenges pushing it downward. Our internal investigation revealed that Daraz's partnership with Alibaba is its key competitive advantage. Large overhead expenses are its biggest problem. Due to the country's booming Daraz sector, there are numerous opportunities in Bangladesh. Additionally, it faces threats from other rivals. Having a wide range of items available is Daraz's primary core expertise. It has a highly successful corporate strategy to capture the largest market share, and it is putting all of these ideas into practice extremely successfully to increase the brand. Campus workshops and upcoming leadership development initiatives are notable examples of Daraz's CSR practices. Daraz needs to focus more on the quality of its products, shipping, and after-sale services if it wants to keep its top spot in Bangladesh's e-commerce market. This case study highlights the various strains that logistics could potentially face as a result of demand increases, as well as the steps that could help in managing various situations, using various examples of Daraz's sales-day event. The Daraz management was hit hard by these third-party dealers' unscrupulous tactics, and the scars remain. To deal with incorrect delivery, Daraz management implemented a return policy that allows customers to return products if they are not as described in the online advertisement. The problem of incorrect delivery has subsided to some extent, but no one expects it to be completely eliminated. Despite being the global leader in online commerce and operating for years longer than any other online shop, Amazon.com had been experiencing the same problem. Meher Aftab Sweety M. Business Administration 2023-01-17T10:48:20Z 2023-01-17T10:48:20Z 2022 2022-08 Internship report ID: 20164078 http://hdl.handle.net/10361/17752 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 24 Pages application/pdf Brac University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
E-commerce sector Daraz Bangladesh Supply Chain Management. |
spellingShingle |
E-commerce sector Daraz Bangladesh Supply Chain Management. Sweety, Meher Aftab The distribution and logistics of Daraz BD |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2022. |
author2 |
Islam, Dr. Ekramul |
author_facet |
Islam, Dr. Ekramul Sweety, Meher Aftab |
format |
Internship report |
author |
Sweety, Meher Aftab |
author_sort |
Sweety, Meher Aftab |
title |
The distribution and logistics of Daraz BD |
title_short |
The distribution and logistics of Daraz BD |
title_full |
The distribution and logistics of Daraz BD |
title_fullStr |
The distribution and logistics of Daraz BD |
title_full_unstemmed |
The distribution and logistics of Daraz BD |
title_sort |
distribution and logistics of daraz bd |
publisher |
Brac University |
publishDate |
2023 |
url |
http://hdl.handle.net/10361/17752 |
work_keys_str_mv |
AT sweetymeheraftab thedistributionandlogisticsofdarazbd AT sweetymeheraftab distributionandlogisticsofdarazbd |
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1814309791639535616 |