Analysis and determination of consumer behavior on digital marketing

Analysis and determination of consumer behavior on digital marketing

This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Masherafi, Nishat Rahman
Rannpháirtithe:	Wadud, Sohana
Formáid:	Tráchtas
Teanga:	en_US
Foilsithe / Cruthaithe:	Brac University 2023
Ábhair:	Consumer behavior Digital marketing
Rochtain ar líne:	http://hdl.handle.net/10361/17707

Míreanna comhchosúla

Consumer behavior & marketing strategy /
de réir: Peter, J. Paul
Foilsithe / Cruthaithe: (2010)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
de réir: Rahman, Md. Zubair
Foilsithe / Cruthaithe: (2021)

Consumer behavior /
de réir: Hoyer, Wayne D.
Foilsithe / Cruthaithe: (1999)

Consumer behavior /
de réir: Hoyer, Wayne D.
Foilsithe / Cruthaithe: (2009)

Impacts on consumer behavior through online video advertisement
de réir: Bhuiyan, Anisul Islam
Foilsithe / Cruthaithe: (2021)

How digital marketing is helping Radhuni to attract more consumers and create more awareness for their brand
de réir: Chowdhury, Sunzid
Foilsithe / Cruthaithe: (2024)

Consumer behavior : buying, having, and being /
de réir: Solomon, Michael R.
Foilsithe / Cruthaithe: (2011)

Consumer behavior /
de réir: Schiffman, Leon G.
Foilsithe / Cruthaithe: (2004)

Consumer behavior /
de réir: Schiffman, Leon G.
Foilsithe / Cruthaithe: (1997)

Consumer behavior : concepts and applications /
de réir: Loudon, David L.
Foilsithe / Cruthaithe: (1993)

Consumer behavior & marketing strategy /
de réir: Peter, J. Paul
Foilsithe / Cruthaithe: (2005)

Consumer buying behavior during the pandemic- a sales analysis on Bikroy.com.
de réir: Sultana, Nishat
Foilsithe / Cruthaithe: (2022)

Consumer behavior : building marketing strategy /
de réir: Hawkins, Del I.
Foilsithe / Cruthaithe: (2004)

Daraz and 11.11- How it impacts on consumers purchase behavior
de réir: Habib, Hafsa
Foilsithe / Cruthaithe: (2024)

Cross-cultural analysis of digital marketing influence on consumer behavior for consel health
de réir: Dorji, Tandin
Foilsithe / Cruthaithe: (2024)

Consumer behavior : buying, having, and being /
de réir: Solomon, Michael R.
Foilsithe / Cruthaithe: (2002)

Consumer behavioral intention on purchasing Omera LPG
de réir: Khan, Md. Javed
Foilsithe / Cruthaithe: (2019)

Understanding the consumer /
de réir: Szmigin, Isabelle
Foilsithe / Cruthaithe: (2003)

Consumer behaviour in a week /
de réir: Cave, Susan, 1949-
Foilsithe / Cruthaithe: (2001)

Online marketing and it’s impact on the consumer behavior of Upoharbd.com
de réir: Siddque, Mahmudul Kader
Foilsithe / Cruthaithe: (2018)

Contemporary issues in marketing and consumer behaviour /
de réir: Parsons, Elizabeth
Foilsithe / Cruthaithe: (2009)

Understanding the consumer /
de réir: Parameswaran, M G.
Foilsithe / Cruthaithe: (2003)

Consumers' behavior towards telecommunication operators’ services in Bangladesh
de réir: Hasin, Munira
Foilsithe / Cruthaithe: (2021)

A study of the impact of electronic marketing on consumer’s purchasing behavior
de réir: Nizam, Md. Rashed
Foilsithe / Cruthaithe: (2018)

Consumer behavior : buying, having, and being /
de réir: Solomon, Michael R.
Foilsithe / Cruthaithe: (2016)

Rural marketing : targeting the non-urban consumer /
de réir: Velayudhan, Sanal Kumar, 1955-
Foilsithe / Cruthaithe: (2007)

Consumer behavior and managerial decision making /
de réir: Kardes, Frank R.
Foilsithe / Cruthaithe: (2002)

Exploring the psychological factors of consumer purchase behavior in Bangladesh on the adoption of digital payment apps
de réir: Karmaker, Samanta, et al.
Foilsithe / Cruthaithe: (2024)

The unmanageable consumer /
de réir: Gabriel, Yiannis, 1952-
Foilsithe / Cruthaithe: (2006)

Evaluating consumer purchasing behavior for Shawpno’s pet foods
de réir: Anzum, Humayra
Foilsithe / Cruthaithe: (2024)

Data management platform in Digital Marketing: A new experience for Bangladesh
de réir: Ahmed, Soyeb
Foilsithe / Cruthaithe: (2021)

Exploring the factors affecting the decision of people to purchase magazine in Bangladesh
de réir: Pantho, Md. Humaun Kabir
Foilsithe / Cruthaithe: (2024)

Igloo: changes of consumer behavior and alternative strategies to sustain in the current pandemic
de réir: Muhammad, Faraan
Foilsithe / Cruthaithe: (2021)

Advertising and the mind of the consumer : what works, what doesn't, and why /
de réir: Sutherland, Max
Foilsithe / Cruthaithe: (2010)

Determine the effects of negative information on consumer attitudes and behavioral intentions towards online products
de réir: Jahan, Mahfida Akter
Foilsithe / Cruthaithe: (2022)

The COVID-19's influence on customer purchasing behavior at foodpanda Bangladesh: New challenges and opportunities.
de réir: Mehzabin, Mubasshira
Foilsithe / Cruthaithe: (2024)

Extensive research of the consumer perspective on Pant/Pull up diapers. a thorough analysis of Square Toiletries Limited
de réir: Chowdhury, A S M Rafat Rahim
Foilsithe / Cruthaithe: (2022)

Loyalty & customer buying behavior during pandemic period
de réir: Rahman, Md. Hasinur
Foilsithe / Cruthaithe: (2023)

The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
de réir: Sultana, Jesmin
Foilsithe / Cruthaithe: (2024)

Study on consumer behavior with special reference to preference of brands in tyre industry
de réir: Preetam, Tausif Ahmed
Foilsithe / Cruthaithe: (2017)