How branding is changing the landscape of IPDC Finance Limited

How branding is changing the landscape of IPDC Finance Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Xehetasun bibliografikoak
Egile nagusia:	Rodrigues, Melissa Maria
Beste egile batzuk:	Akhter, Rahma
Formatua:	Internship report
Hizkuntza:	English
Argitaratua:	Brac University 2022
Gaiak:	IPDC Finance Limited Non-banking financial institutions (NBFI) Branding Brand name products. Branding (Marketing)
Sarrera elektronikoa:	http://hdl.handle.net/10361/17022

Antzeko izenburuak

Re-branding strategy of IPDC Finance Limited and how it’s helping the company to become sustainable
nork: Yasmin, Mahfuja
Argitaratua: (2018)

The impact of re-branding on the financial aspects of IPDC Finance limited
nork: Sakib Ur Rahman, Mohammad
Argitaratua: (2022)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
nork: Rahman, Adrita
Argitaratua: (2022)

Brands and firebrands : insights from experts /
Argitaratua: (2003)

Corporate branding : concept and cases\
Argitaratua: (2005)

Strategic brand management : building, measuring, and managing brand equity /
nork: Keller, Kevin Lane, 1956-
Argitaratua: (2003)

Strategic brand management : creating and sustaining brand equity long term /
nork: Kapferer, Jean-Noël
Argitaratua: (1997)

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
nork: Bhuiyan, Rafiur Rahman
Argitaratua: (2019)

Services marketing and branding strategies of Englishplz Limited
nork: Morshed, Zarif
Argitaratua: (2024)

The new strategic brand management : advanced insights and strategic thinking /
nork: Kapferer, Jean-Noël
Argitaratua: (2012)

Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
nork: Rakibuzzaman, Md.
Argitaratua: (2019)

Re-branding strategy of Prime Bank Limited & how it ensures organizational sustainability
nork: Tasnim, Sarah
Argitaratua: (2020)

Kellogg on branding : the marketing faculty of the Kellogg School of Management /
Argitaratua: (2005)

Branding and communication mix of Transcom Beverages Ltd
nork: Arefin, Sajid
Argitaratua: (2024)

The sustainable growth of IPDC Finance Limited in the NBFI industry of Bangladesh
nork: Arfan, Nahid
Argitaratua: (2024)

Analysis work of brand marketing and communication division and its outcome
nork: Naz, Susana Farha
Argitaratua: (2018)

Global brand power : leveraging branding for long-term growth /
nork: Kahn, Barbara E.
Argitaratua: (2013)

Strategic brand management : building, measuring, and managing brand equity /
nork: Keller, Kevin Lane, 1956-
Argitaratua: (2015)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
nork: Fahad, Shafayet Ullah
Argitaratua: (2024)

Building brand equity and effectiveness of distribution channel of ACI Pure Salt
nork: Keya, Kaniz Fatema
Argitaratua: (2024)

Utilization of digital platform in brand & communication in Prime Bank Limited
nork: Khan, Nishat Saiara
Argitaratua: (2020)

Superbrands Bangladesh : an insight into some of Bangladesh's strongest brands Vol.1,
Argitaratua: (2010)

Impact of IPDC Finance Limited on small business entrepreneurs through Sheba. XYZ project
nork: Rashid, Faheem Nur
Argitaratua: (2021)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
nork: Rakibuzzaman, Md.
Argitaratua: (2019)

The RACI Matrix and its implications: a case of Unilever
nork: Ahmed, Muhtasim Rafid
Argitaratua: (2019)

An effective approach to launching a brand in Bangladesh
nork: Quader, Fahim
Argitaratua: (2020)

Brand awareness and brand perception of ‘Mr. Cookie’
nork: Pranto, Mehbub Hossain
Argitaratua: (2019)

Asiatic 360 and beyond
nork: Anwar, Adiba
Argitaratua: (2018)

Analysis of financial performance and effect of current asset management on profitability of bKash Limited
nork: Mahmud, Anindo
Argitaratua: (2018)

Factors affecting derby’s brand equity in Kushtia territory
nork: Samonti, Afra Tasnim
Argitaratua: (2019)

The procedure of launching brand new homecare products in the country
nork: Sikder, Shihab Al Mahmud
Argitaratua: (2019)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
nork: Neehal, Saber Hossain
Argitaratua: (2024)

Employer branding of Robi Axiata Limited
nork: Fayem, Naimul Hasan
Argitaratua: (2014)

Influences of macroeconomic factors on non-performing loan of non-banking financial institutions of Bangladesh: study on IPDC Finance Ltd.
nork: Sarkar, Mahin Uddin
Argitaratua: (2017)

Processes of affordable home loan file appraising in IPDC Finance Limited
nork: Bala, Rajib
Argitaratua: (2021)

Effects of warranty on purchase decision of electronic products: an empirical research from the perspective of Bangladesh
nork: Ullah, G. M. Shafayet, et al.
Argitaratua: (2016)

Brand activation in below the line marketing
nork: Sutirtha, Shafiqul Islam
Argitaratua: (2013)

Employer branding of Daraz Bangladesh Ltd.
nork: Chowdhury, Sreejon
Argitaratua: (2021)

A comprehensive study on brand promotion and strategic marketing process of MYSOFT Limited
nork: Majumder, Shaikat
Argitaratua: (2018)

A deep dive into the branding strategies of Daraz Bangladesh Limited
nork: Zaman, A K M Naeem
Argitaratua: (2019)