Analytics of Binge and their marketing strategies
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.
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| Language: | English |
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Brac University
2022
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| Online Access: | http://hdl.handle.net/10361/16927 |
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10361-169272022-06-07T21:01:48Z Analytics of Binge and their marketing strategies Khan, Sakib Anjum Khan, Tanzin Brac Business School, Brac University Marketing strategies Binge OTT Marketing This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. Cataloged from PDF version of internship report. Includes bibliographical references (pages 52-54). The paper discusses the ins and outs of the OTT industry in Bangladesh. The OTT industry is one of the fastest growing sectors all over the world. In Bangladesh, the concept of OTT was introduced a bit later than some other countries. However, the platforms have seen comparatively low growth compared to the other countries and so a thorough research on it was very much necessary to understand the dynamics of OTT platforms and their slow growth. To that end, an in-depth survey was done on a set of participants which helped in closing in on understanding the problems that are responsible for the slow growth and some recommendations as to how the OTT platforms in Bangladesh can overcome them. Sakib Anjum Khan B. Business Administration 2022-06-07T05:22:45Z 2022-06-07T05:22:45Z 2021 2021-10 Internship report ID 17104121 http://hdl.handle.net/10361/16927 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 54 pages application/pdf Brac University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Marketing strategies Binge OTT Marketing |
| spellingShingle |
Marketing strategies Binge OTT Marketing Khan, Sakib Anjum Analytics of Binge and their marketing strategies |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. |
| author2 |
Khan, Tanzin |
| author_facet |
Khan, Tanzin Khan, Sakib Anjum |
| format |
Internship report |
| author |
Khan, Sakib Anjum |
| author_sort |
Khan, Sakib Anjum |
| title |
Analytics of Binge and their marketing strategies |
| title_short |
Analytics of Binge and their marketing strategies |
| title_full |
Analytics of Binge and their marketing strategies |
| title_fullStr |
Analytics of Binge and their marketing strategies |
| title_full_unstemmed |
Analytics of Binge and their marketing strategies |
| title_sort |
analytics of binge and their marketing strategies |
| publisher |
Brac University |
| publishDate |
2022 |
| url |
http://hdl.handle.net/10361/16927 |
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AT khansakibanjum analyticsofbingeandtheirmarketingstrategies |
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1814308146608340992 |