A study on the consumer behavior of health food drinks sachet packs

A study on the consumer behavior of health food drinks sachet packs

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Siddique, Md. Abu Bakar
Άλλοι συγγραφείς:	Rahman, Md. Shezanur
Μορφή:	Internship report
Γλώσσα:	English
Έκδοση:	Brac University 2022
Θέματα:	Health Food Drinks (HFD) Nestlé Bangladesh Limited Brand management Branding (Marketing)
Διαθέσιμο Online:	http://hdl.handle.net/10361/16435

Παρόμοια τεκμήρια

The contribution of brand equity in the working capital management of Maggi from Nestle Bangladesh
ανά: Islam, Aminul
Έκδοση: (2023)

Consumers perspective of Kazi Farms Kitchen’s frozen food safety
ανά: Salahuddin, Md Tasnim Bin
Έκδοση: (2024)

A study on the influence of COVID-19 on university students online food purchasing behavior in Bangladesh
ανά: Mahadi, Kazi Ahbab
Έκδοση: (2022)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
ανά: Rakibuzzaman, Md.
Έκδοση: (2019)

Effectiveness of employee branding and Youth initiatives at Nestlé Bangladesh Limited (NBL)
ανά: Tabassum, Faizava Nawshin
Έκδοση: (2022)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
ανά: Rahman, Adrita
Έκδοση: (2022)

An effective approach to launching a brand in Bangladesh
ανά: Quader, Fahim
Έκδοση: (2020)

Raising awareness on necessity of consuming milk daily through branding activations
ανά: Akhter, Saif
Έκδοση: (2024)

A deep dive into the branding strategies of Daraz Bangladesh Limited
ανά: Zaman, A K M Naeem
Έκδοση: (2019)

Services marketing and branding strategies of Englishplz Limited
ανά: Morshed, Zarif
Έκδοση: (2024)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
ανά: Neehal, Saber Hossain
Έκδοση: (2024)

Digital marketing campaign analysis of Square Food and Beverage Limited
ανά: Erittra, Sumiya Wazed
Έκδοση: (2021)

Evaluating consumer purchasing behavior for Shawpno’s pet foods
ανά: Anzum, Humayra
Έκδοση: (2024)

Brand activation - a focused marketing concept (Nido FortiGrow City)
ανά: Asad, Rashedul Kabir
Έκδοση: (2017)

Understanding current HFD market dynamics
ανά: Islam, Md.Azimul
Έκδοση: (2016)

Brand development process of Akij Food and Beverage
ανά: Amin, Md.Boni
Έκδοση: (2018)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
ανά: Khan, Zahidur Rahim
Έκδοση: (2023)

Marketing and Brand Communication of SEBL | DX Group
ανά: Bin Azad, Kazi Zonaid
Έκδοση: (2023)

Thorough branding strategy analysis of Nestlé Dairy Brands in Bangladesh
ανά: Ferdosi, Kazi Humaira
Έκδοση: (2024)

How branding is changing the landscape of IPDC Finance Limited
ανά: Rodrigues, Melissa Maria
Έκδοση: (2022)

Employee branding and its relationship with employee retention and employee recognition at Robi Axiata Limited
ανά: Rahman, Imran
Έκδοση: (2020)

Brand awareness and brand perception of ‘Mr. Cookie’
ανά: Pranto, Mehbub Hossain
Έκδοση: (2019)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
ανά: Saquib, Mohammad Nazmus
Έκδοση: (2024)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
ανά: Rahman, Md. Zubair
Έκδοση: (2021)

Branding and communication mix of Transcom Beverages Ltd
ανά: Arefin, Sajid
Έκδοση: (2024)

Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
ανά: Rakibuzzaman, Md.
Έκδοση: (2019)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
ανά: Mamud, Dewan Seam
Έκδοση: (2024)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
ανά: Ashraf, Zayed
Έκδοση: (2024)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
ανά: Chowdhury, Shakib Ahamed
Έκδοση: (2024)

Brand activation: the process of door- to- door activity of Nestlé Bangladesh Limited (MAGGI Shad e Magic Masala)
ανά: Tasnim, Nishat
Έκδοση: (2018)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
ανά: Aurin, Shenjuti Mahmud
Έκδοση: (2022)

Consumer’s brand switching tendency inside telecommunication industry
ανά: Adila, Fariha Noor
Έκδοση: (2024)

Digital empowerment: how AyyKori is reshaping Bangladeshi local communities through local brand partnerships and digital marketing
ανά: Afrin, Sajia
Έκδοση: (2024)

Corporate branding : concept and cases\
Έκδοση: (2005)

Factors affecting consumers preferences on fast food items in Bangladesh
ανά: Ullah, G. M. Shafayet, κ.ά.
Έκδοση: (2016)

Sales and marketing strategies of Ahmed Food Products (Pvt) Ltd
ανά: Khan, Fabiha Tabassum
Έκδοση: (2023)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
ανά: Fahad, Shafayet Ullah
Έκδοση: (2024)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
ανά: Mazumder, Avranil
Έκδοση: (2024)

Impact of digital marketing on brand awareness
ανά: Mahmud, Frahim
Έκδοση: (2017)

Branding across borders : a guide to global brand marketing /
ανά: Gregory, James R.
Έκδοση: (2002)