Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.
| المؤلف الرئيسي: | |
|---|---|
| مؤلفون آخرون: | |
| التنسيق: | Internship report |
| اللغة: | English |
| منشور في: |
Brac University
2022
|
| الموضوعات: | |
| الوصول للمادة أونلاين: | http://hdl.handle.net/10361/15978 |
| id |
10361-15978 |
|---|---|
| record_format |
dspace |
| spelling |
10361-159782022-01-24T21:01:27Z Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited Irfan, S.M. Jian Hasan Akhter, Rahma Brac Business School, Brac University Debit card Credit card National Bank Limited Banks and banking--Bangladesh. Bank marketing. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. Cataloged from PDF version of internship report. Includes bibliographical references (page 54 ). Since the establishment of National Bank Limited in 1983, the bank has contributed and participated in many economical ventures of the history of Bangladesh. Being the first generation of its kind, it faced both profit and loss gradually. The bank was a producer of many “first” things of Bangladesh including circulating electronic cards which are widely known as Credit & Debit cards yet some of the aspects of the card department are still struggling because of lack of care and attention. With the amount of customers and clients that NBL has, Debit and Credit cards should have been an immediate success yet; the trend is lower because of lack of related promotional and marketing materials. Certain limitations were faced for which, some aspects of the marketing divisions were not disclosed. So, this report does not express the complete scenario of the Debit and Credit card of the bank. S.M. Jian Hasan Irfan B. Business Administration 2022-01-24T03:40:51Z 2022-01-24T03:40:51Z 2021 2021-10 Internship report ID 13204038 http://hdl.handle.net/10361/15978 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 54 pages application/pdf Brac University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Debit card Credit card National Bank Limited Banks and banking--Bangladesh. Bank marketing. |
| spellingShingle |
Debit card Credit card National Bank Limited Banks and banking--Bangladesh. Bank marketing. Irfan, S.M. Jian Hasan Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. |
| author2 |
Akhter, Rahma |
| author_facet |
Akhter, Rahma Irfan, S.M. Jian Hasan |
| format |
Internship report |
| author |
Irfan, S.M. Jian Hasan |
| author_sort |
Irfan, S.M. Jian Hasan |
| title |
Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited |
| title_short |
Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited |
| title_full |
Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited |
| title_fullStr |
Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited |
| title_full_unstemmed |
Analyzing the core marketing functions of Debit and Credit card system of National Bank Limited |
| title_sort |
analyzing the core marketing functions of debit and credit card system of national bank limited |
| publisher |
Brac University |
| publishDate |
2022 |
| url |
http://hdl.handle.net/10361/15978 |
| work_keys_str_mv |
AT irfansmjianhasan analyzingthecoremarketingfunctionsofdebitandcreditcardsystemofnationalbanklimited |
| _version_ |
1814309365802336256 |