An observational study to analyze the efficiency of the social media campaign to promote a brand

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Opis bibliograficzny
1. autor:	Alam, Saad Bin
Kolejni autorzy:	Akter, Tania
Format:	Internship report
Język:	English
Wydane:	Brac University 2022
Hasła przedmiotowe:	Multinational company Marico Bangladesh Limited FMCG Social media campaign Internet marketing
Dostęp online:	http://hdl.handle.net/10361/15832

Podobne zapisy

Brand activation of Parachute Advansed Beliphool
od: Hossain, Muktadir
Wydane: (2017)

Consumer promotion campaign in digital platform/media
od: Emon, Istiauque Ahmed
Wydane: (2018)

The effectiveness of an FMCG Company’s employer branding practices: Can social media be used to generate better hires?
od: Tanha, Esha Alam
Wydane: (2023)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
od: Neha, Tafriha Kamrul
Wydane: (2024)

Mobile phone based communication for RIN
od: Shams, Raisa Samit
Wydane: (2017)

Factors affecting procurement process efficiency of British American Tobacco Bangladesh
od: Hossain, Md. Zunaid
Wydane: (2018)

Observation from field force attachment on distribution excellence
od: Mahmood, Ahmed Rosafi
Wydane: (2018)

An overview of scientific affairs activities at Nestlé Bangladesh Limited
od: Sadeed, Syed Ahnaf
Wydane: (2018)

Comparative analysis on various media campaigns of Grameenphone
od: Khan, Masnun Ridwan
Wydane: (2016)

Understanding the changing media landscape for promotion of Herbal Products and the impact of alternative sales channels on consumption
od: Rodosee, Fyruz Mahjuba
Wydane: (2023)

Overview on consumer satisfaction of ACI Aerosol
od: Islam, Sakib Salimul
Wydane: (2018)

Digital media strategy, planning and campaign management of Robi & Airtel
od: Islam, Fahmida
Wydane: (2020)

Per pill price differences across therapeutic categories: a study of the essential drug brands marketed by multinational and local pharmaceutical companies in Bangladesh
od: Kabir, Eva Rahman, i wsp.
Wydane: (2016)

Effectiveness of digital marketing through social media campaign
od: Chowdhury, Mumtarin Ashab
Wydane: (2018)

Trade offer crisis: a case study on trade offer crisis of Square Toiletries Ltd which is handled by Square
od: Fatema, Kaniz
Wydane: (2018)

Network propaganda :
od: Benkler, Yochai

Chevron as an employer from the perspective of young professionals
od: Chowdhury, Mohammad Asif
Wydane: (2018)

Recruitment and selection process of H&M Bangladesh
od: Gomes, Duti Mohema
Wydane: (2018)

The planning process for BTL marketing campaigns
od: Yasin, Md. Fahad
Wydane: (2017)

Analyzing the effectiveness of social media campaigns of online food /grocery delivery platform
od: Rayhana, Rayisa
Wydane: (2024)

Media campaign study of the Oral Therapy Extension Programme (OTEP II)
od: UNICEF
Wydane: (2016)

Performance of campaigns of Pickaboo
od: Faysal, Sarker Rakin
Wydane: (2021)

Analysis of marketing strategies, campaigns and projects of IDLC Finance Limited
od: Abedin, Saiyara Arsheen
Wydane: (2024)

The effect of advertising awareness on brand equity in social media
od: Jabin, Siddiqua Mahe
Wydane: (2022)

Social media terraforming media landscape
od: Zayed, Abdullah
Wydane: (2021)

Letter of credit transmission process of Nestlé Bangladesh limited and various factors affecting it
od: Ali, Tannaz Tasnuva
Wydane: (2017)

The impact of digital marketing on BTL marketing campaigns
od: Raeq, Protyoi Sinha
Wydane: (2016)

Analysis on consumer recall, recognition and brand association of the Savlon Social Media Campaign
od: Rahman, Tanzeela
Wydane: (2017)

Operations and marketing campaigning strategies
od: Molla, Tashfick Ahmed
Wydane: (2018)

Marketing campaigns and activities of Nescafe and Coffee Mate
od: Ahmed, Saadman
Wydane: (2017)

Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
od: Rahman, Mahamudur
Wydane: (2020)

Different campaigns of Pathao Ltd
od: Kanta, Tamanna Rahman
Wydane: (2018)

Report on Marico’s flagship internship program: Impact90
od: Anila, Suraiya Yasmin
Wydane: (2024)

Bridging the experience and perception gap through 360-degree brand campaign: a case of Banglalink Fastest 4G
od: Sakib, MD. Nazmus
Wydane: (2024)

Analyzing distribution strategies of ACI-Colgate based on retailers feedback
od: Bari, Md. Safiul
Wydane: (2018)

Strategic advertising campaign development at Bangladesh Bank
od: Uddin, Mir Farhan
Wydane: (2024)

Campaign evaluation of Robi Axiata Limited on winback offer
od: Nabila, Nishat
Wydane: (2016)

How local FMCG’s are transforming their trade marketing strategy with the power of digital marketing provided by TEN’s 360
od: Lodi, Adib Bin Samsad
Wydane: (2024)

Impact of social media on effectiveness of brand promotion (Garnier Bangladesh)
od: Mehdi, Sakib
Wydane: (2019)

Measuring brand loyalty in baby care products: a case study on Marico's baby care products
od: Abrar, Shadab
Wydane: (2023)