The penetration of Digital Media in lower middle-class families of Dhaka
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.
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10361-150132021-09-15T21:01:23Z The penetration of Digital Media in lower middle-class families of Dhaka Islam, Sifat Nur Zaman, Raisa Tasneem Brac Business School, Brac University Lower Middle Class Families Digital Media Consumption IMO Facebook Messenger This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. Cataloged from PDF version of internship report. Includes bibliographical references (page 29) The report talks about what a great journey it was for me to work at an organization such as X. It signifies that they have a clear vision on what they want to focus their principles on. The report then transitions on to speaking about how digital media have penetrated the lives of lower middle class families. It describes how marketers should not just focus on traditional media forms in order to target Sec C/D people, rather they should use a mixture of both traditional and modern day media forms and how they can be benefited from it Sifat Nur Islam B. Business Administration 2021-09-15T05:49:49Z 2021-09-15T05:49:49Z 2020 2020-06 Internship report ID: 15204054 http://hdl.handle.net/10361/15013 en_US Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 29 Pages application/pdf Brac University |
institution |
Brac University |
collection |
Institutional Repository |
language |
en_US |
topic |
Lower Middle Class Families Digital Media Consumption IMO Messenger |
spellingShingle |
Lower Middle Class Families Digital Media Consumption IMO Messenger Islam, Sifat Nur The penetration of Digital Media in lower middle-class families of Dhaka |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. |
author2 |
Zaman, Raisa Tasneem |
author_facet |
Zaman, Raisa Tasneem Islam, Sifat Nur |
format |
Internship report |
author |
Islam, Sifat Nur |
author_sort |
Islam, Sifat Nur |
title |
The penetration of Digital Media in lower middle-class families of Dhaka |
title_short |
The penetration of Digital Media in lower middle-class families of Dhaka |
title_full |
The penetration of Digital Media in lower middle-class families of Dhaka |
title_fullStr |
The penetration of Digital Media in lower middle-class families of Dhaka |
title_full_unstemmed |
The penetration of Digital Media in lower middle-class families of Dhaka |
title_sort |
penetration of digital media in lower middle-class families of dhaka |
publisher |
Brac University |
publishDate |
2021 |
url |
http://hdl.handle.net/10361/15013 |
work_keys_str_mv |
AT islamsifatnur thepenetrationofdigitalmediainlowermiddleclassfamiliesofdhaka AT islamsifatnur penetrationofdigitalmediainlowermiddleclassfamiliesofdhaka |
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